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Research On Optimizing Proxy Finance Business Mesh Point Operation Management Of SanShui Post

Posted on:2012-02-18Degree:MasterType:Thesis
Country:ChinaCandidate:S G HeFull Text:PDF
GTID:2219330368979899Subject:Industrial Engineering
Abstract/Summary:PDF Full Text Request
In recent years, under the"self-management + proxy"t management movement pattern of Postal Savings Bank of China , SanShui postal service proxy finance service meets the bottleneck, business mesh point creates income the growth asthenia, the service development be hard toes start.This article through the question and the service flow which exists to SanShui postal service proxy finance business mesh point service development in carries on the analysis, analyzes the proxy finance business mesh point service growth asthenia the reason, to business mesh point finance service development proposed the sale reforming optimization plan, and implements. The author is SanShui postal service proxy finance business mesh point sale reforming plan implementation main member, the entire journey participates in sale reforming each link.This article rests on and applies the BRP system correlation theories, through carried on the optimization to SanShui postal service proxy finance business mesh point present service marketing flow, the analysis past flow, the improvement existence deficiency, according to started take the customer as the central principle from the selling area entrance from outside to inside, the service level from the ordinary customer service to the distinguished guest customer service, the service operation from operated through the equipment self-service to the personnel serves, the service direction handled from the financial service to managed finances the service promotion, the realization finance mesh point from"the service to the sale","the transaction center to the profit center"the shift.Optimizes after through sale reforming the financial mesh point service flow faces the customer, merges into one organic whole the financial service value chain and the customer marketing chain, causes the financial service the value increment to depend on the customer the value increment to realize.
Keywords/Search Tags:Postal service, Business mesh point, Operation management, Research
PDF Full Text Request
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