On Guangxi TV Station On Agricultural Programs Services For Agricultulture-Rural Areas-Farmers

The issue of agriculture-rural areas-farmers is China's fundamental problems, long-term by the party and the country attached great importance.Ended in 2010, the central issue of eleven consecutive on the agriculture-rural areas-farmers document, the importance of agriculture has been mentioned the overall work of the party agenda.On the other hand, with the China-ASEAN cooperation opportunities for the development of the coming Free Trade Area, the bilateral trade between agriculture and cooperation more and more important,As a major agricultural province of Guangxi, the development of agriculture, promotion of agriculture, increase agricultural information dissemination, promotion of the people of Guangxi and ASEAN countries understand each other's agricultural situation, whether it is internally and externally are becoming important.Guangxi TV station from the long-term development, to run on agricultural programs, services, the agriculture-rural areas-farmers in the fierce media market to occupy a favorable position, developing the rural market is an inevitable trend.But in reality, Guangxi TV station on agricultural programs and its effect formed a huge contrast, there are many inadequacies, far from reaching services agriculture-rural areas-farmers,The actual needs.I through the questionnaire, interview and observation of the law, literature by such means as first from Guangxi TV station social environment for agriculture programs started, that is, from the national policies, Guangxi region, asean's economic structure as well as the present state of competition in the domestic TV market, and analysis on Guangxi TV station running on the necessity and urgency of the program.Over the past 40 years, since a review of the Guangxi Television Station to agricultural development program change and analysis on Guangxi TV station on the current situation of the agricultural program cause of the problem, and Guangxi TV station on these problems in agricultural program, put forward the corresponding countermeasures.If the departments to intensify policies for agriculture programs and funds to support, Guangxi TV station itself increase the proportion of agriculture-related content, pay attention to brand construction of agricultural section and marketing strategies, ways to reduce the use of multi-party cooperation program production difficulty, funds, and so on.If the departments to intensify policies for agriculture programs and funds to help hope that through these measures to improve the communication effect of the Guangxi TV station on agricultural program to promote rural culture construction and make due contributions to the building of a well-off life, In addition to guarantee social benefit, realization and economic unity. Guangxi TV station itself increase the proportion of agriculture-related content, pay attention to brand construction of agricultural section and marketing strategies, ways to reduce the use of multi-party cooperation program production difficulty, funds, and so on.Guangxi TV station on agriculture program through these measures with a view to spreading effects, and promoting rural culture construction and make due contributions to the building of a well-off life, In addition to guarantee social benefit, guarantee the economic interests...