Securities Company Data Acquisition And Data Visualization

As competition of the security market is getting fierce day by day, the customer have higher requirement which the securities company serves. It' s the key point for the securities company to construct the product line , organize more pointed market activity to keep the customer's loyalty , and attract the new customers to keep enough to make profits. At the same time simple price competitions cause the loss of both sides of the securities companies. So they need to improve their abilities of decision-making for the companies , and wise judgement in market management. The visual analysis of the data is a kind of effective way for the securities company or department to improve the market competitiveness and customer' s service quality under a situation that the difference in such as the service quality , is reducing gradually.The high-level informationization of securities company make it accumulate a large number of data, including customer information, customer trade data, finance data, product sale data and so on. Data acquisition and data visualization can be afford to utilize these datum , mine data resources in the deep level, make use of a Large amount of multidimensional charts to reflect the business change of the company and the demand of customer, enable the policymaker of the company to grasp the running situation of the company in time, and make the long-term plan according to these analysis results, thus improve the management level of the company and competition advantage .This article briefly analyzes the competition situation, the securities company data analysis' s necessity and the current report forms system' s flaw which the securities company faces, points out the urgency and the feasibility that the securities company establishs business analysis system by data visualization analysis technology. This article elaborates the data visualization analysis related rationale and...