City Of Shandong Province Women's Leisure Sports Development Strategies

In modern society, along with the rapid development of the social productive forces, people's living standards have corresponding improvement. When people get satisfied after the material foundation, spiritual and cultural life need also to certain stages. Modern leisure sport is a modern industrial society in which adapt to social and economic development of the social sports, leisure sports as a based on physical and mental relaxation activity has certainly, it profoundly changed people's social life, and promote the development of social sports life. While women, in number of human general 1/2, and their existence state directly determines the human overall survival level, Female leisure life will determine the quality of human life.Just now our understanding of leisure sports for women is far behind the development of society. Although China's rapid development of sports, leisure sport is also in constant development, however, relative to the city female groups are free in the sports leisure activities and fitness activities. As the city female, fast rhythm, high competitive environment for their quality of life itself has produced significant influence, High strength work rhythm of life will also affect the health of body and mind development. While leisure sports activities not only strengthen physique, more women give female brings good mental state and pleasant mood, so for urban leisure sports is women's health life reliable and valuable investment. And affect the city female correctly, reasonable and lasting factors of the exercise is weak, the role transformation exercises consciousness, less leisure time and venue, equipment, etc. Therefore, it is necessary to conduct propaganda of fitness philosophy correctly, and to create a good sports culture atmosphere, establish various sports organization, urban women full guidance team, fully utilize city, with the sports facilities in different age, educational level, economic income of urban women develop sports, promote the development of quality of life.This topic issue questionnaire law comprehensively, the literature material law, expert interview, research methods, women in shandong province as the research object, the city of shandong province city female leisure sports activities in the present study, and countermeasures are preliminarily concluded, the conclusions are:1 Shandong province city female participation motivation of sports activities of right answers were 72.3% is to strengthen the body, their participation in sports exercise has certain limitation and optional.2 Shandong provincial different professions and different age of urban women participate in sports activities in different time. However, most of the city female choice of sports activities in the evening time, including walking and running become main activities.3 Shandong province city female exercise program choices has diversified trend, choose more traditional, soft project. The purpose of physical exercise to oneness transition. Multiplicity But like yoga, aerobics, abs, basketball and other sports in shandong province city female in low popularity, sports activities of content and form relatively simple.4 Shandong province city female participation in sports population low proportion. Major cities in shandong province women with the development of physical exercise, sports consciousness and interest, sports leisure, sports venues such hard equipment limited, the social sports instructor occupational and income insufficient, etc.5 Shandong province city female take part in leisure sports consumption is extensive, but the contents of sports consumption expenditure and the low proportion of sports consumption level is not high, the contents of sports sustainable consumption intention is relatively low.6 Shandong province city female of government open free of sports venues, high demand for higher education and higher level sports equipment requirements.7 The government to strengthen urban leisure sports facilities for women of investment, to formulating relevant policy system support women leisure sports activities, increase the funds, the community sports to strengthen urban women of sports, various business unit effectively organize women participate in sports activities to promote such strategies can develop urban women leisure sports to provide effective support.