Chifeng City Tourism Product Development

Based on the knowledge of tourism geography, tourism resource, tourism market, tourism exploitation and planning, making the use of the theories of sustainable development, tourism life-cycle, tourism central place etc, integrating the evaluation of tourism product exploitative condition in Chifeng and the tourism analyses and product orientation, this paper studies the deep exploitation of tourism products in Chifeng.Except the introduction and result, this paper involves four parts.The first part is the theoretical study of tourism product exploitation. After the analyzing of the tourism product conception and character, this paper expands the connotation, principle and significance of tourism product exploitation, and, studies the relevant theories of tourism product exploitation.The second part is the evaluation of tourism product exploitative condition in Chifeng. First, this paper analyzes the locational, natural, cultural, and social-economical background, then systematically evaluates the tourism resource. Following these, analyzes the tourism transportation, tourism service, in the end of this part, this paper studies the problems of tourism product exploitation in Chifeng nowadays.The third part is the analyses of the tourism demand in Chifeng. Based on the analyses of the tourist composing characters, behavioral characters, and time-space characters, integrating the prospect of tourism demand development and the classification of tourist, this paper orientes the reasonable tourism market.The last part is the deep exploitation and design of Chifeng's tourism product. According to the analyses of the forward three parts and the principle of tourism product exploitation, this paper studies the deep exploitation and design of Chifeng's tourism product. In the first of this part, this paper orientes the superior tourism product in Chifeng based onthe rival analyze of the circumjacent areas. Then it studies the organization of regional system between Chifeng and circumjacent areas, including the "in-net " and "setup-net ", competition and corporation. Following these contents, based on the zoning of tourism product, this paper designs the tourism routes and activities to different oriented market. In the end of this paper, the author designs and exploits the special tourism products, put forward ten characteristic special tourism products.