Joining The Wto And The International Development Of China's Advertising Industry

The advertising industry of China is developing in the practice of the country's reform and opening up. The reform and opening up has brought a new life to the development of it. Starting almost from scratch, the advertising industry of China has developed and grow bigger and bigger in the late short twenty years. However, some problems appeared when it has gotten some achievements in many aspects. The foundation of it is still not strong. Joining the WTO for China is necessary to keep up with the tideway of the world economy globallization. And it will affect the development of China's advertising industry in a lot of direct and undirected ways. And this means a lot to the future of China's advertising industry especially under the circumstance of the new times and the new economy. The advertising industry of China is completely possible to realize a development of jumping style. Facing the history chance and also a challenge of the times we should adjust all of our thoughts and activities to deal with it aggressively. Internationalization is the only choice for the development of China's advertising industry.