The Study, Based On Cognitive Psychological Factors Of Product Semantics

Product Semantics is the study of the concept of linguistic signs of industrial product design to the one on the subject, with pragmatics, language structure of interaction in the field of industrial design poses a design harmonious relationship. Cognitive psychology is the study's senior psychological process, mainly understanding of the process, such as attention, perception, image, memory, thinking and language. Paper products through semantic learning and cognitive psychology research, from the perspective of product and consumer point of view, study how to make products more consumer awareness and ease of use. In the understanding and use products in the course of the structure of knowledge and experiences of consumers, then social background of the times and social and cultural awareness of the product will have a significant impact. This topic was intended to skip the traditional product of the concept of the meaning of the word, combining cognitive psychology to a broader vision for the designers had the potential to provide a viable means to help them use semantic products more effectively develop products for consumers.