Feel From The Auditory Visual Experience

Visual communication is a product of the development of electronic media. Nowadays, visual communication, which is based on visual symbols, has become the main characteristic of modern mass media. Its wide spread greatly affects music mold at home and changes the way traditional music works. Traditional music develops from non-promotion to technique promotion, from audio-based promotion to audio-and-visual ones. Thus visual symbols have become a dimension of the music experience, whose novelty and variety not only spreads information concerning music, but also affects life attitude and style of college students. This thesis investigates college students' requirements, opinions and evaluations for traditional music under visual-environment by a large scale questionnaire on the audience and statistically analyzes the topic, thus goes further into its impact on college students' aesthetic appealing.