Urban Real Estate Development And Investment Analysis

In 2007, when China's economy had increased continuously for 5 years, there was a very bad inflation in China. To control this bad inflation, the center government decided to implement constrictive monetary policy in 2008. At the same time, a serious finance crisis come forth in the world which derived from sub-prime loans crisis in US。On the basis of China's and international severe economic circumstance, real estate industry in China got into downturn in 2008 and it led to economy recession quickly. In order to accelerate economy recovery, local governments brought forward a series of policies one after the other, which can accelerate the recovery of real estate industry. For example, Xi'an government brought forward , which claimed to give housing buyers some finance subsidy, fall income requirement about buying economical housing and cut down some taxes paid by real estate development companies. Besides Xi'an, other cities also brought forward some similar policies in order to accelerate recovery of real estate industry, such as Chengdu, Nanjing, Shanghai, Suzhou, Wuhu, Shenyang, etc.In view of the above-mentioned background, the paper intended to research urban real estate development and investment in order to promote coordinated development between real estate development and investment and economy, and keep the persistent and benign development. First, the paper divided factors influencing real estate development and investment into four classes, namely economic factor, social factor, marketing factor and policy factor. And according to the classification, the paper divided into a large number of specific targets again, and extracted the 14 indicators from the targets to establish real estate investment analysis index system on basis of drawing on domestic and foreign scholars on urban real estate development and investment research experience. And then according to the theory and method of urban real estate development and investment analysis, this paper established urban real estate development and investment analysis model through 16 major cities'statistics data in Yunnan Province in 2006, using stepwise regression. Through the analysis model, according to 16 major cities'statistics data in Yunnan Province in 2007, this paper analyzed the 16 cities'real estate development and investment'level. In the end, the paper analyzed real estate development and investment of Kunming specifically.Through the analysis, this paper arrived at the following conclusions. Firstly, among the 16 cities in Yunnan Province, as the capital of Yunnan, Kunming is the most development potential city with unparalleled advantages, and other cities are Qujing, Wenshan, Honghe, Dali, Yuxi, Chuxiong, Lincang, Pu'er, Zhaotong, Dehong, Xishuangbanna, Lijiang, Baoshan, Nujiang, Diqing in sequence. Secondly, through comparing the urban real estate development and investment theoretical value and the actual value, the paper drew that most of cities in Yunnan Province have overheated in real estate development and investment, and Kunming is the most serious. So, this paper argues that government should not blindly encourage the real estate development enterprises to expand investment scale, but should take appropriate measures to control the scale of investment in real estate development, in order to keep the scale of investment in real estate development coordinated development with the regional economies of scale, market demand, and people's living standard.