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Central China Securities Development Strategy

Posted on:2011-05-19Degree:MasterType:Thesis
Country:ChinaCandidate:J M ZhuFull Text:PDF
GTID:2199360305497414Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Strategy is the future of the company. The excellent enterprise strategy can ensure it to stand out from the strong market competition.In the case of central China securities Co., LTD, the author discussed how to establish and implement enterprise strategy, in order to make the enterprise continuous development.The strategy of company is to solve six questions:what to do, why do, where to do, who does and how to do in the future.It can help company avoid risk more effectively, win the market, and finally develop persistently. This is why we have to pay attention to the strategy of the company in the future. Essentially, establishing the strategy is to "do the correct thing". Basis on the company's vision firstly, we need deeply analyze external environment, the internal resources and the market competition situation, and then establish the strategic goal and the way to achieving it; implementing the strategy is to make sure of doing correctly, in order to complete the goal, which is a dynamic process.The framework of the article is as follows:firstly, the author mainly commented the concept and element of strategy and strategy management, and their importance in company's development, which can be the theoretical basis and logical origin of this article. Secondly, the author analyzed the current situation of china's securities market from multi-dimension, and then discussed the development tendency of china's securities industry, in order to grasp the external environment of CCSC.Thirdly, the competitive force and business situation of CCSC are researched over all.So we can realize the Strengths, weaknesses and market position. Lastly, the author analyzed how to establish and implement the strategy of CCSC in the next three years systematically...
Keywords/Search Tags:company strategy, Central China Securities, Competition form, Strategic management
PDF Full Text Request
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