Telecom Companies Customer Service And Market Analysis System

With the fierce competition in the field of telecommunication in the last few years, the main large telecomoperaters at home have been carrying out the Enterprise informatization building, esp. in the customers service as well as the investment in the informatization related to market analysis, in order to improve their abilities of the market management so that these enterprises can be in an invulnerable position in the market competition. In this thesis, in which the process of the customers service and the market analysis system of the construction of Shanxi Net Communication Branch, and the further construction project are analyzed, detailed references are provided for the further development of the informatization building in telecomoperaters inside China.Furthermore, a brief review is made in this thesis about the information system process of Shanxi Net Communication Branch. Meanwhile, introductions are made here in three important business support systems, namely, 97 project system, collective billing system, and comprehensive customers service system, with respect to construction background, main functions and the existing problems; and the analyses about the practical application of the above three information systems are made here, using Leavitt transformation pattern. On the basis of the above analyses, first, further analysis is made about the informatization requirements of the customers service and market analyses of the Shanxi Net Communication Branch. Second, the suggestion is put forward about the necessity of setting up market analysis system. Third, thes tress is laid upon the construction project of the market analysis system. Finally, according to Leavitt pattern, the problems that may appear are analyzed concerning the market analysis system and the relevant suggestions are put forward at the same time.