| Cost management is of critical importance in the real estate project development and management. The real estate market's maturing and the pressures that macro-control brings to the real estate industry is intensifying the competition in the industry. Good cost control of the real estate development project is the most fundamental guarantee of the survival and development of the real estate enterprises. With the fierce market competition and the harsh control policy in the industry, the real estate enterprises have to strengthen the management and control of the project cost to maximize profits and enhance the competitiveness of enterprises.This paper takes Baohe Garden project as an example and analyses the actual state and characteristics of the project cost management of the real estate corporations. With the experience of cost management of the Baohe project, the paper mainly studies the management and cost control through the overall process of the real estate development. According to the procedures of the real estate development, the paper presents the methods and measures of the cost control of the real estate development from the decision-making stage, the programming and designing stage, construction stage, sales stage and completion of delivery stage, etc. The paper focus on the procedures and methods of every stage of the project cost control. The concept of the whole process cost management in the real estate project development is proposed in this paper. Meanwhile, the paper analyses that how the Baohe project achieve the intended objectives of reducing project costs by implementing the target cost management and dynamic cost management.By studying the cost-controlling within the whole procedures of real estate projects development, and analysising the main factors affecting the cost of real estate projects, the paper can provide reference for the establishment of the cost management and control system and help to improve cost management of the real estate project. |
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