Intangible Cultural Heritage Tourism Development

The intangible cultural heritage is defined as varied practices, performances, behaving forms, knowledge and skills as well as related tools, real materials, craftworks and cultural sites. All of these are deemed as culture heritage by different groups and individuals. It also features as successive, alive, immaterial, territorial, diversity, frangibility and art. The intangible cultural heritage is the precious treasure of race, nation and the world as large.Since formal establishment of Representative Work List of Oral and Intangible Cultural Heritage by UNESCO in 2000, the intangible Cultural heritage as well as its exploitation and protection have been focused by all circles. Tourism plays a vital part in reservation and exploration of intangible cultural heritage, hence the studies of influence of tourism on the intangible heritage caught on among academic circles especially in China, which boasts abundant intangible heritage resources and tourists providing a unique advantage for Chinese tourism development.This paper is divided into five parts, the main research contents are as follows:(1) The intangible cultural heritage at home and abroad was firstly reviewed in this paper, and then the thesis elaborated the relations between the intangible cultural heritage and tourism development on the base of analyzing the concept of connotation and characteristics, It held the view that the appropriate tourism development on the intangible cultural heritage, which was an important tourist resources, was helpful for the spread of national traditional culture and the passing of the intangible cultural heritage.(2) Introduced the intangible cultural heritage resources situation of Weifang, classified the Intangible cultural heritage of Weifang two forms in accordance with levels and forms. It can be divided into national, provincial and municipal according to level, and folk literature, performing arts, traditional craftsmanship and festivals folk according to form. Studied Weifang intangible cultural heritage space distribution on the basis of classification, It concluded that intangible cultural heritage resources of Weifang has great potential development.(3) Through constructing Weifang intangible cultural heritage evaluation index system of Weifang, consulting relevant experts, using AHP and questionnaire, evaluated the intangible cultural heritage of Weifang, It draw that performing arts and mainly of traditional craftsmanship were the main resources, which should mainly developed.(4) Analyzed the intangible cultural heritage development status quo and existing problems. On the base of following the principle of original true, protective, comprehensive benefits and the sustainable development, it put forward the intangible cultural heritage development mode advice, Which is significant for the intangible cultural heritage protection and inheritance and the sustainable development of tourism industry in Weifang, and provide guidance for development of intangible cultural heritage tourism of other regions...