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Mail Internal Teeatment Link And Postal Service Enterprise Core Omperitiveness Promotion Question Research

Posted on:2011-09-16Degree:MasterType:Thesis
Country:ChinaCandidate:W LiFull Text:PDF
GTID:2189360308960852Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Facing the economic globalization and does knowledge economy's challenge, how establish the competitive advantage which continues to become the business community universal matter of concern. In the 1990s, the pula Harrar Germany and Gary Hammer proposed that the core competitiveness theory, and thought the core competitiveness is source of the enterprise competitive advantage. The letters service is the global postal service's core business, is the Chinese postal service's traditional service, however the recent years actually developed slowly. How in the intense market competition, the excavation and the cultivation postal service letters service's core competitiveness, forms the sustainable competitive advantage, realizes is also good quickly develops, becomes the question which the postal service enterprise needs to solve.This article take Beijing postal service letters service as an example, through to the core competitiveness theory's study and the ponder, has analyzed Beijing postal service letters service present situation and present's trend of development using the SWOT analytic method, contributes methods and so on analysis using the value chain analysis and the customer to carry on the recognition to the postal service letters service core competitiveness, obtains the mail internal treatment link is the postal service letters service core competitiveness viewpoint. Meanwhile through delivers the company material object with other letters service to ship the flow to compare, this article thought that the innovation is cultivates the enterprise core competitiveness the fountainhead, and how to innovate on the mail internal treatment link, how to sharpen the mail internal treatment ability to carry on the elaboration, for the cultivation, enhanced the letters service core competitiveness to provide the mentality.The first part is an introduction.second part of detailed introduction core competitiveness definition, characteristic, to enterprise's significance, core competitiveness recognition methods and cultivation core competitiveness way.third part of main introduction letters service and characteristic; Will analyze Beijing postal service letters service present situation and present's trend of development emphatically, pointed out that the current letters service the main body strength will be business letter service.the fourth part is the full text key point. Through contributes the analysis method using the value chain analysis and the customer to carry on the recognition to Beijing postal service letters service core competitiveness, draws the conclusion. And from the foundation study organization, the processing flow optimizes, the transport mode innovation, the work organization to adjust, the enterprise culture construction, the famous site information database research and development and so on six aspects to the mail internal treatment link innovation, sharpens the mail internal treatment ability, the cultivation letters service core competitiveness puts forward the proposal, provides the reference for the postal service enterprise based on the core competitiveness implementation strategy management.
Keywords/Search Tags:Core Competence, post, Business Letter, Internal processing, Research
PDF Full Text Request
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