A Research On The Network-based Growth Model Of Agricultural Enterprises

It is found that in the process of transforming China's traditional agriculture to the modern one, the agricultural enterprises, as a micro-basis for the rural economy, are an important form of driving farmers'abilities and promoting the rural economy. It also plays a key note by gathering farmers together and connecting markets both home and abroad. So it is the vital part of the realization of China's agriculture-industrialization.This paper, in its theoretical part, first, identifies the conception of the agricultural enterprises, and also gives a brief introduction of the theoretical basis of the network-based growth model of agricultural enterprises, that is, Firm Growth Theory, Enterprise Boundaries Theory and Network Theory.Then, this paper lays great importance on the network-based growth of agricultural enterprises. Based on the Network Theory and Complexity Systems Theory, it analyses the agricultural enterprises on the background of agriculture industrialization, promotes the conception, specialties and molds of network-based agricultural enterprises and the network-based growth of agricultural enterprises, and also discusses the network-based growth model of agricultural enterprises. It draws a deep discussion from the perspectives of inscapes, emergence and development, growth mechanism of the agricultural enterprises.Then, the paper, based on the Enterprise Boundaries Theory, following Coase's boundaries, gives a brief analysis on the agricultural enterprises' boundaries, where, the agricultural enterprises is the replacement for the market mechanism. With the development of the network, the firms' boundaries, which are gradually enlarging, are becoming invisible. So the paper also elaborates the agricultural enterprises network boundaries, especially from those three aspects, that is, vertical boundaries, longitudinal boundaries and capacity boundaries.After fully discussing on the basic theories of network-based agricultural enterprises, this paper touches the status quo, problems and difficulties the agricultural enterprises now facing. It also draws a conclusion on the traditional mechanism of the growth of agricultural enterprises, promotes the three models of the growth of network-based agricultural enterprises:loose, half-tightly knit, and tightly knit.By discussing the difficulties the agricultural enterprises now facing, the paper advances the mechanisms for the growth of agricultural enterprises, including, coupling mechanism, which includes five driving forces—the driving forces from the market, the supports of the brand names, the management and regulation of the government, the infectivity of the culture, the self-organization of the development, and governance mechanism. From the perspectives of main bodies concerning agricultural enterprises, the paper promotes the following models:connecting model based on the farmers'interests, information-sharing model based on the firms' cooperation, regulation-secure model based on the government, technical innovation based on research instructions and universities, and co-ruling model based on regional brand.The paper, based on the theoretical analysis, finally promotes the policies and suggestions for the development of the growth of network-based agricultural enterprises. And it also gives an empirical analysis of the "Citrus changssan-huyou" in Zhejiang Province.