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The Marketing Strategy Of Eagle Shooting Polished Brick In Eastern Hubei

Posted on:2011-12-13Degree:MasterType:Thesis
Country:ChinaCandidate:X L ChenFull Text:PDF
GTID:2189360305965125Subject:Business Administration
Abstract/Summary:PDF Full Text Request
At present, China polished tile industry is facing a huge room for growth, the major manufacturers have accelerated the pace of development, tiles intensified competition in the industry. Succeed in the fierce competition in an invincible position, Polished enterprises must develop their own marketing strategy. The quality of marketing strategy will undoubtedly determine the tiles business development prospects.The Eagle Shooting ceramics as a high market share in the region east of Hubei, one of the tiles, in the current large number of domestic well-known brands and local tiles into the eastern Hubei brands are the market situation, faced with severe market test. therefore, The Eagle Shooting ceramics must seriously consider how to develop their own marketing strategy in the region east of Hubei to address the many challenges from our competitors.This study systematically reviewed the marketing strategy of theory and practice on the tiles of marketing strategy, Polished on the marketing of our country from the industry, market and business marketing trends from three different angles in-depth analysis, the use of SWOT analysis Eagle shooting brand tiles to do a comprehensive analysis of the Competitive eastern Hubei Province, and the competitive environment and competitors to do comparison. View of the current East Hubei Eagle shooting brand marketing tiles Problems and defects of the Eagle shooting brand marketing strategy Polished East Hubei, Eagle shooting brand tiles for the current marketing situation, Hubei and northern tiles made Eagle shooting brand marketing strategy implementation, to guide the Eagle shooting brand marketing east Hubei province tiles, polished tiles to achieve Eagle shooting brand marketing and better development of the region.
Keywords/Search Tags:The Eagle Shooting brand tiles, Eastern Hubei market, Marketing Strategy
PDF Full Text Request
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