Feasibility Study In The Real Estate Project On Wenjing Road In The City Of Suzhou

Real estate industry of the national economy and an important component of its foundation,leading industry position and the characteristics of economic growth play a tremendous role.The vast majority of real estate projects are large in scale,long development cycle,in order to avoid the investment risk and maximize revenue,its feasibility study is particularly important.In this paper,this is located on the Wenjing road in Suzhou Industrial Park of the "Suzhou Wenjing road real estate projects" for the study.Use of the papers of Marketing,real estate economics and financial management of a multi-disciplinary theories and methods,together with a real estate feasibility study standard form of written text is divided into 6 chapters.In the market analysis,project analysis of the macroeconomic environment, Suzhou City regional investment environment in recent description and analysis of the development trends,the city's commercial housing supply and demand analysis,analysis of the surrounding regional competitors,the establishment of the project's market position,clear of the project target customers,form products and pricing strategies for cost and revenue estimates provided detailed basic data.Construction of the project location and the conditions for the development of analysis,based on the project and public transport facilities for the surrounding environment,S.W.O.T.conducted its analysis and objective evaluation of the project status and potential for development.The cost and revenue estimates,market comparison of the "Suzhou Wenjing road real estate projects,"the cost of the product for the price forecast for the final pricing prepare a scientific basis.In the financial evaluation,according to the investment plans and financing arrangements for the table,using sensitivity analysis methods and mathematical models,"Suzhou Wenjing road real estate projects," the profitability and uncertainty of the evaluation.On this basis,conducted a risk analysis of the project's main risk factors,the prevention and risk reduction measures;At the same time,the social evaluation,Based on the social impact analysis and an analysis of each other,clearly the social benefits of the project.Through the "Suzhou Wenjing road real estate projects" in the feasibility study,The conclusion is that the project is financially feasible,the implementation of the risk is smaller,they can make investments.