Research On The Development Strategy Of Jiyang Equipments Import And Export Company

With foreign economical trade with our country revising. The opening degree to the foreign enlarges day after days, the small foreign trade enterprise emerges unceasingly. It shows the prosperous picture. The new situation of foreign trade starts to form. Under this special historical environment, the special community has appeared- - privately operated foreign trade enterprise. In 2004, the constitution from china was revised, it carries on the protection and the support to the privately operated economical development, lets loose rights of the foreign trade ahead of time, main body of the privately operated foreign trade obtained a bigger release. The threshold of the foreign trade further to be reduced, a large quantity of privately operated foreign trade enterprise was set up. They have been one of the most active and most promising components in the field of our country foreign trade economy, and have the quite strong competitive power. With regard to national economy development, they have significant impetus and promoter action, in particular foreign economical trade development.Environment which the privately operated foreign trade enterprise locates is having the profound change. At the present, foreign trade companies which foreign invest do not enter the domain of foreign trade in large numbers, the institutions of state-owned foreign trade change slowly, this is precisely good opportunity which the privately operated foreign trade enterprise develop. If the foreign trade enterprise can hold the opportunity promptly, and Omni-directionally promote competitive power of the enterprise in the marketing, it will stand firm in the market. The privately operated foreign trade enterprise has the strength to contend with the similar enterprise, till the market is mature day by day, Change of the environment already did not only bright the opportunity for the privately operated foreign trade enterprise's development, but also brought the challenge. Therefore, at present, according to enterprise itself the characteristic, privately operated foreign trade enterprise should choice suitable developmental strategy pattern. It is also the key whether the enterprise holds the opportunity or welcomes the challenge. In view of the fact that the above reason, it must be carried on the developmental strategy the transformation and the innovation in the privately operated foreign trade enterprise. Win teacher's approval, I make up my mine to use topic"Research on the development strategy of Jiyang equipments import and export company". In this paper, I will unify actual situation of a privately operated foreign trade company which I am working in now and will have pointed carries on research strategic to its future development.In the thesis, I have unified the history and the present situation research, unified the standard research and the real diagnosis research in order to pass through the full text throughout. Research on strategy pattern of the privately operated foreign trade enterprise, discuss the privately operated foreign trade enterprise in our country economy reforming time how to face the domestic and foreign challenges after our country become a main member of WTO", as well as how to hold the development opportunity, in order to enter the recent development phase. It has the practical significance to study the development of the privately operated foreign trade enterprise. The privately operated foreign trade enterprise is the bridge that relates the domestic and foreign markets, gives the enormous impetus to the market. Besides absorption international market information and the managerial experience, it is more important that it has brought the market economy value idea and the orientation, as a rule, each local government, each enterprise prompt transformation idea, manages the local economy according to the market economy rule. During the economical development after China joined WTO officially on December 11, 2001. It may say that the privately operated foreign trade enterprise was playing the quite vital role.According to actual situation of a privately operated foreign trade company where I am working at present, I will have pointed carries on the strategic research of its future development. Further analyzes many questions which restricts the enterprise to develop in this domain: 1,the external environment problems which the enterprise faces 2,the enterprise mechanism is limited 3,the clerk flows frequently 4,the massive customer resources drains 5,the salary system ossifies 6,pays great attention to the agency business 7,the exchange risks 8,credit risks. In view of the above reason, the privately operated foreign trade enterprise must carry on the transformation and the innovation of the developmental strategy, adjusts manage the strategy of the enterprise promptly, expands management scale, glows vitality of the enterprise, is extremely urgent and extremely essential. Thus finally realizes the profit maximization as well as the national economy positive cycle.During this article is created, in view of questions that exist in Jiyang equipment import/export company, it is not difficult to see these all problems are fatal"the stumbling obstacle"on the enterprise development path. It could guarantee the enterprise to develop to a better direction, only eliminates these barriers thoroughly. This needs to formulate the corresponding strategic measure according to these questions. The concrete means are as follows, System innovation strategy, mechanism innovation strategy, conservation strategy of customer resources, business model innovation, industrialization transformation, management strategy of foreign exchange risks and management strategy of credit risks. And try my best to break through the limitation of the original theory and achieves the innovation in several aspects such as the customer resources conservation, business model. 1st, with regard to the customer resources conservation, the boss of the enterprise also should sign competes industry the limit agreement with the specific contact, learn about, the grasping business secret staff. Regarding rationality to the object, the boss should makes different recognizing, according to the height or the low of the staff position as well as contacts the business secret the opportunity or not. The limit scope to Competes industry should correspond to contact the business secret scope which or possibly contacts when the staffs are working in this enterprise, but it should not expand to other profession domain enterprise willfully or expands intemperately competes industry the limit scope. The limit deadline to competes industry have to be decided in the competitive advantage duration of this business secret in the market competition and staff grasps the degree of this business secret, height or low from the technical level. Regarding the different type and the nature business secret, it is possible that the limit deadline to compete industry is different. But it cannot more than two years which the legal rule longest deadline. The enterprise must pay the staff the correspondingly price, in order to compensate the possible loss to the staff because of taking office is limited. In the limit agreement of competes industry, it is better to clear about the agreement related violation responsibility. 2nd, with regard to the business model, the private enterprise should found company homepage, according to this enterprise the management scope. Display all of information on pre-exportation product function, technical parameter and so on, so that demand side could inquiry. Issue the information with seeks the commercial activity by using the Alibaba net plate fully. During carrying on the international trade activity through the electronic commerce, the members from enterprise should pay attention to security problem of the information and the transaction specially, and should enhancement guards use fully method encryption technology, digital warning name and identification authentication and so on. First, the enterprise staffs need to carry on the certificate application registration in the CA center website or the RA registration center, the end user can only obtain one serial number. After it is passed, the staff from key center will give the user right to use encryption certificate and key. Then, the staff will think of one of a pair of key as the public key and it is public to other transaction side; Staff will use another private key to decipher encryption information; The staff only can use its special-purpose key decipher to encrypt information by the public key. It will increase secrecy of the information greatly. Prevented secret is robbed. In addition, the legal environment is very not perfect, many disputes which occur in the electronic commerce domain do not have the law to come the standard. During to carrying on the international electronic commerce, the members from private enterprise have to pay attention to the authentication of seller and buyer status especially. the validity of electronic contract and the electronic evidence recognizes and so on the links.