Dairy Industry Development Research In China

The dairy producing industry is a renaissance weekly branch of Agriculture and Food Processing. Since introduced reform, Milk Products output maintained a high growth rate, which gradually become a hot spot in agricultural developing these days. Notable progress was made in promoting agricultural structural readjustment, increasing the income of farmers, domestic demand and consumption demand, improving the physical quality of the whole nation day by day.It gradually becomes the most important industry that relates to National economic development and social progress. At present, The Chinese dairy producing industry has already entered upon a new phase after five years' rapid growth. "Eleventh Five-Year Plan" period is a golden age for Chinese dairy producing industry rapid growthing. At the same time we must clearly realize that despite the rapid development of dairy producing industry and the forming of scale and large business group which can push other industry's development, there is still a big gap compared with foreign developed countries due to the weak foundation viewed from the whole industry. Therefore, studying such an industry's current developing condition and its trend, analyzing the behavior of the leading businesses, and proposing the future's managing strategy are of great practical significance.The Analytic Frame of the Dissertation:PartⅠis introduction which mainly introduce the study purpose of the selection of subjects, content, ideas and survey in China and abroad.PartⅡthe dairy producing industry analysis of existing circumstance. This part introduce the present condition of the development of China dairy industry by : production status, competition status, consumption and trade situation.PartⅢanalyzes the current developing situation of our nation's dairy producing industry, thorough systematically analyzed a milk to product profession of macroscopic environment, up and down visit industry environment and policy environment, region development level, structure and milk of the business enterprise product market structure of make the profession and carry on a comprehensive evaluation to the whole profession on this foundation;PartⅣthrough establishing the trend predicting parameter system of dairy industry developing chain and making use of qualitative and quantitative approach, the industry's developing trend in the coming 1 to 3 years will be described, which provides a basis for further study of market behavior of dairy businesses.PartⅤChinese dairy producing enterprise market behavior research , Large dairy producing enterprises competitive pricing behavior, product disparity behavior, integration management behavior , technical innovation behavior , and the main market right of meso-and micro-scale dairy producing enterprises etc.PartⅥconclusion and policy suggestions , conclusion, put forward counter plan and suggestion.