Profit Model And Its Development Of China's Economic Hotel

Economic hotel attracted a lot of capital and industry owners into this, for the market value of the mass target market, the economic price, the rapid expansion, bringing chain operations by geographical coverage and for the market value of investment such as low entry barriers, short profit cycle and large market space, so an economic-based China Hotel Industry era is taking shape. At present, the hotel market of the hotel industry in which China has played the leading role are being changed, the rapid growth and new profit model of China's economic hotels are exemplary significance for China's hotel industry and even China's small and medium-sized enterprises.China's economic hotels have some socio-economic background. the domestic tourism activities by the Front tourism-oriented mainly to the restructuring of the domestic tourism, frequent business activities, the policy to support the tourism industry, the industry's internal contradictions of the hotel industry market in high-star hotel excess stock and the hotel to meet the public demand accommodation shortage of stock, and automotive real estate as well as the capital, and development of other related sectors. Greatly promoted economy hotels choose a unique profit model.China's economic hotel model is different from ordinary hotel profit-star hotel, popular with tourists for its target customers, concerned about the needs of business customers ,in the residential products connotation of prominent features; in order to achieve "economic" China's economy hotels control operating costs through multiple channels, choose the expansion of chain operations, focus on the regional distribution in the space ,the representation of cities and lots of patrons flow, therefore, target markets, product system, operating costs, expansion mode as well as geographical choose have become profitable economic model of the five hotel core elements.The support system of Hotel profit economic model is help and support of operating profit mode, it is there to promote the profitable elements of the creation of value and the corporate profit elements are ineffective without support activities. China's economic hotels in the main support activities include internal management, the construction of channels, the customer plans financing activities and so on.With the transformation of the tourism industry in recent years, the diversification and multi-level feature of the domestic mass tourism will become more apparent; leisure travel and tourism, business travel and family travel, tourism and team travel, tourism and loose theme of Tourism have the same proportion of growth; China's economic hotels face of the new state of the market and competition aspects to explore a new stage of development paths; the details of target customers, the level of product, business model diversification, the development of strategic differences, Industry standardization and full use of Internet resources in the future will be China's economic development direction of the profitable mode.