| Credit card, as an important modern financial product, has become one of the most competitive business lines in the banking, for its outstanding profitability and its unique advantages in competing valuable customers and intensifying customer management. At present, the credit card market in China is undeveloped and leaves much to be improved, however, this market in China is growing fast and has great potential. Apart from learning from the experience of mature international market, we especially should consider our country's specific environment and realistic conditions. By investigating the credit card market in inland China and comparing with advantages of credit card industry in main countries and regions worldwide, we now put forward some conductive suggestions, which we hope may shed light on the development of the credit card market in inland China. |
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