The Approaches And Tactics Of Industrial Innovation Strategy

Innovation is the source of corporation life. It is the important factor for corporation to remain energy. If corporation want to avoid be defeated in this time, it must go through sustaining innovation for development. Industrial innovation is the highest level in all the innovation activity. It is the effective path for corporation to enter into a new market and field. And it also help corporation to change the industrial structure and establish new regulation through sustaining disruptive innovation. It make corporation win in market. It will be propitious to corporation to exert the innovation power and maintain a long development by taking the industrial innovation as the corporation strategy and the highest aim.This article researches the approach and tactic of industrial innovation strategy from the microcosmic corporation aspect based on theories at the present time. Corporation can choose the approach for its industrial innovation in line with their own conditions. This article makes a summary of these approaches and elaborates on these tactics.This article takes Haier Corporation as the example and sums up approaches for its industrial innovation to prove the importance of industrial innovation. The production of this article is to study the corporation's industrial innovation activities systemically and epitomizes the dynamic and systemic characters of industrial innovation. It can be useful to these corporations who engaging in or will engage in the industrial innovation. Because of the study of industrial innovation is little in academe, the shortcoming of this article lacks some theory support. We must go on study in this field.