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The International Company Technique Strategy Influences Chinese Business Enterprise Technique Progressive And The Counter Plan Study

Posted on:2007-01-19Degree:MasterType:Thesis
Country:ChinaCandidate:Y Y ZhaoFull Text:PDF
GTID:2189360185991014Subject:Business management
Abstract/Summary:PDF Full Text Request
Because of the factors such as the fast growth, the huge potential of market of Chinese economy, Specially after go into WTO, China conducts a increasingly important position in the international company's strategy in the world.According to Dunning's direct investment theory, the technique advantage is the foundation and premises in the international company's investment in outward, it is also an unique sharp weapon of international l company with which overcome the disadvantageous factor and defects the local rivals in the developing country. Along with the international company enlarge the investment, raise their exaltation of science and technology content continuously, the technique strategy also presents a new development situation in China. On the other hand, China is a developing country, Technique has been the key problem of Chinese business enterprise development for long time. Under the existing and economic level, we can not carry on more R&D investment than developed international company with the limited resource , we must consider to depend on the exterior technique resources target to carry out our technique development. So, international company become to be the main resource of Chinese business enterprise obtains the exterior technique.Firstly, this text divided international company technique strategy in China into three parts: Technique application strategy, technique growth strategy and technique protect strategy. Among them, technique application strategy means the technique transferring from international company to China, it means that the international company applicates their existing technique in China, and obtain the biggest income, it is also the main resourse that Chinese business enterprise obtains technique from the international company. The technique growth strategy takes R&D localization for representative .It develops the international company technique proliferation and spillages in China. And the technique protection strategy means the intelligent property right protection of the international company, the international company carries on the intelligent property right protection to control the core technical, thus prevents technique absorption and innovations of Chinese business enterprises.
Keywords/Search Tags:International company, Technique strategy, Developing country, Technique progress, Car industry
PDF Full Text Request
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