Research On Development Strategy Of Automotive Logistics For Tianjin Port

With China's accession to the WTO and the liberalization of its foreign economic relations, China's automotive industry has been highly developed. Meanwhile, the growth of automotive logistics industry has also been expanded. As the first port which owns the right of car import and export, Tianjin port is an important node of automotive logistics. But now its automotive logistics function is relatively simple, which cannot satisfy customer's demand, limiting the further development of Tianjin port automotive logistics industry.This paper mainly analyzed the development of Tianjin port automotive logistics and compared its functions with other domestic major car ports. The problems of Tianjin port has been put forward.First of all, the development of Tianjin port automotive logistics has been described and?analyzed. According to the advantage, disadvantage,?opportunity and threat of Tianjin port, the paper put forward the development strategy suitable for Tianjin port. So the direction of Tianjin port automotive logistics has become clear.Secondly, this paper introduced SWOT for the study of the development of Tianjin port automotive logistics. According to the advantage, disadvantage,?opportunity and threat of Tianjin port, the paper put forward the development strategy suitable for Tianjin port. So the direction of Tianjin port automotive logistics has become clear.Thirdly, through the in-depth analysis of automotive supply chain operation, from perspective of the needs for port logistics function, analyzed the Tianjin automobile logistics services function, proposed automobile logistics functional integration mode and automotive logistics organization Union development planning, automotive logistics information platform solutions. It can provide operational strategy for the better and faster development of Tianjin port automotive logistics.Finally, this paper prospected the further development of Tianjin port automotive logistics, we believe Tianjin port automotive logistics industry will be better, bigger and stronger. Comprehensively promoting Tianjin Port's overall core competitiveness can make great contributions to the rapid development of Tianjin as a port city.