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Study On Corporate Strategy Implementation Based On Project Life-cycle

Posted on:2011-11-12Degree:MasterType:Thesis
Country:ChinaCandidate:C G LiFull Text:PDF
GTID:2189330332964960Subject:Business management
Abstract/Summary:PDF Full Text Request
Faced with more complex and varied competitive landscape, more importance is attached to the strategic management, To set a clear developmental strategies in order to enhance the core competitive of the company. For the companies, to develop a right strategy is important, but more importantly is strategy implementation. This paper is providing a new approach for strategic implementation; explore a new direction and method for strategic implementation.This article is based on in-depth research, found that:you can use the project life cycle approach to research strategy. On this basis, the thesis put forward based on the project lifecycle strategy implementation model. The project life cycle is divided into four stages:preliminary, growth, maturity, dissolution. For project life cycle stages of basis did describe a life cycle of periodic characteristics, and strategic implementation of specific model. Finally on the entire project life cycle phases of the strategy implementation model did describe proposed the idea of the model. Based on the project lifecycle strategy a strategy that is broken down into several strategic projects, the smooth implementation of the strategic project also ensures the implementation of strategic objectives.The main thesis of the general framework is:The first chapter analysis the project and the strategy to be combined with the age requirements, present the research background, research content and significance, the adopted method as well as the main point of innovation. And reviewed the relationship of the projects and strategic.Chapter two is related theories and concepts. That Institute pursuant to project, project lifecycle and strategic implementation of mode and other content that has been elaborated.Chapter three covers the life-cycle of project-based enterprise strategy development, on the project life cycle stages standard made a detailed analysis, from the project task, finance, risk, time, project team communication and so do the summary. In addition, discussed the basic requirements, the general procedure, main content and other concepts of this paper.Chapter four's main content is based on the project life cycle of the Organization's strategy. This paper from the organization design, the organization level analysis, and strategy process design, put forward the theory based on the project management office of the design matrix organizational structure, provides a good foundation of the project life cycle of the enterprise strategy implementation model.Chapter five is the most important part of this article. According to the life cycle of each stage of the specific circumstances, put forward the strategy implementation of each stage. Based each stage of the strategy implementation, this thesis presented the project life cycle model of strategy implementation.Chapter six uses a specific case-Olympic project analyzed and describes.Finally, give the conclusions of the inadequate study and subsequent recommendations.
Keywords/Search Tags:Project management, lifecycle, strategy implementation, pattern
PDF Full Text Request
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