The Research On Dressing Manners And Guiding Plan For Chinese Business Man

In 2009, China's contribution to the world economic growth exceeded 50%, which consolidated our leading position in world trade in the current global financial crisis, giving credits to the business and financial circles. Nowadays, Chinese economy will lead the global one, hence Chinese businessmen get a rare opportunity for development. In the future, our association will be much closer with the international communities, thus businessmen should keep good image in order to remain invincible. However, the phenomena of Chinese businessmen's non-standard dress code are widespread. Therefore, the guidance scheme for Chinese businessmen is conducive not only for their career development, but also for China to lay a solid foundation of establishing a good business image.This paper focuses on Chinese businessmen's dressing match as the main object of study, investigates and studies in details the ones in different areas of economic development and different levels, and systematically proposed a guiding scheme for Chinese business men's dressing match, which mainly includes the following four aspects:1. Analysis of the major factors affecting the business of men's clothingAll kinds of factors produce various effects on the people's clothing. This is the essential reason that people in different countries, with different occupations and statuses have their own characteristics in clothing. In this part, it analyzes human and economic factors affecting the businessmen's clothing.2. Summary of international business men's clothingThe number of categories for men's clothes is enormous, but not all of them are suitable for business occasions. In this part, an outline is given for international businessmen's clothing, including standard structures, appropriate occasions and the match.3. Analysis of the dressing characteristics of Chinese businessmen On-site investigations and surveys are conducted on businessmen dressing habits in China's different areas of economic development. According to the results of the survey, the paper concludes the status quo and problems of Chinese businessman dressing match, meanwhile the comparisons on the dressing habits of target population in different areas of economic development and different ages support the guiding scheme with data.4. Businessmen dressing guiding schemeThe dressing of businessmen must comply with the international principle of TPO. However, China's specific conditions for businessmen's dress code cannot copy international standards, and we must consider the current situation of developed degrees of china's different regions, and the actual impact on dressing of factors of income and consumption habits of businessmen at different levels. The innovation point of the solution lies in the guiding scheme of differentiated dressing for businessmen in different regions with economic development and with different levels in China, making it more feasible and effective.At last, according to the scheme, a dressing guidance is given to a businessman in an economically developed area, and 100 business people score on the reformation of images. The results show that people generally feel that the reformation of images is better than before, which proves that its feasibility and effectiveness.