Research On Management Model Of Zhengming Jinjiang Hotel

Harbin, the provincial capital city of Heilongjiang Province is called a small Paris of the East. It is the focus of domestic tourism city, its rich tourism resources, and other attractions in the province is going to transit city, mostly tourists from here to visit the province of other attractions. Zhengming Jinjiang Hotel in Harbin is the downtown lots, with absolute geographic advantages. As a four-star hotel, it is funded by the government, the senior management of hotels, from the government sector are also deployed personnel. Hotel completed, the Tourism Bureau under the direct jurisdiction of a separate self-financing enterprise. Hotel management model based on the Jinjiang Star Hotel management model, and in the establishment, management personnel deployed at all levels took to Beijing hotel training. Thus, we can see that the senior management of the hotel is directly contributing government departments, it can be said that no hotel management experience. And hotel management model is based on the Beijing Hotel management model is essentially a direct quote.This paper is taken the field study to collect extensive information and reports on the ground, proceeding from reality, a study law, and comparative analysis of the literature integrated Law act. Use objective data to analyze the hotel management model.The second chapter in the text from the global hotel industry perspective that the increasingly frequent contacts with the international and European countries such as the hotel industry has taken the lead in blocs, the internationalization front. In the past 20 years, with the economic development and prosperity to China as the representative of East Asia-Pacific region hotels also received an unprecedented development, but so far, and hotel magnate unified world hotels pattern has fundamentally changed. And the current development of Chinese and foreign hotel there is still a gap, such as : self-awareness weak marketing, insufficient return on their investment, high scientific and technological content services using inadequate, economic-type hotel not concern, foreign language skills affect...