Research On The DSS Of Railway Passenger Traffic Marketing Analysis And Optimization

With the development of railway system modernization, in order to accelerate the railway's information building, the development of DSS for analysis and improve of railway passenger traffic marketing is at its keen time.The work of passenger traffic marketing is embodied by analysis of marketing and design of product of passenger traffic. By the backgroud of Chengdu Railway bureau, the article discusses the railway passenger traffic marketing DSS's structure , functions, implementation and some technical problems.The main content of the article is shown below:Presents the process of passenger traffic marketing with computer auxiliary, depicts the course, requirements and methods, pays attention to mathematic models.Presents DSS's component, structure, principals and methods and provides related theoretical foundation for the railway passenger traffic marketing DSS.From the perspective of DSS, it details the structure and functions of the railway passenger traffic marketing DSS and analyses respective models of the DSS which makes good preparation for computer auxiliary decision of decision of marketing work.Researches and develops the man-machine dislog system. Devised the system's function and reasonable man-machine interfase, discusses the framework of the railway passenger traffic marketing DSS which is based on OOP and discusses some technical problems.