The Study On Women's Life' Features And Editing Conception

The Women's Life was founded in March 1982, belong to the cultural life of General Social Science journals, from director by Women's Federation of Henan Province. Since the launch, the Women's Life insist "to the promotion of women, to women's advocacy community"purpose,and "the reader first, quality first" principle of the journal, Readers generated a good response, as a reader favorite in Henan Province by brand publications, the highest circulation of the province's top journals. The use of journal editors in this thesis study, the mass media to study the theories of The women's Life, carry out an analytical study of its development process is divided into three stages, from the journal idea, column construction, brand, etc. Analysis section of its journal characteristics, and through the" Friends"," Home" and other similar journals in contrast, analysis of the personality of its characteristics and its causes, and finally for its existing main issues the corresponding countermeasures and suggestions.Main thesis is divided into four parts:PartⅠ: The Women's Life and the founding of the three stages of development. In order to better carry out the work of women, Henan Provincial Party Committee decided to set up the Women's Life, has been welcomed by readers. With the development and changes in time, the publication has been to adjust the focus of media coverage and focus. The course of its development can be roughly divided into "positions in the work of the Women's Federation", "reform and opening up public positions," "Love life, family and society to guide the position of the" three stages.PartⅡ: The Women's Life Analysis of the running characteristics. Edit the part focusing on strategy, thought Edit, edit, analyze the characteristics of its clear concept of the journal; from the press, and practicality, and so on to guide analysis of the section of its unique construction; from publicity ideas, special planning, specific guidance to analyze the distinctive brand personality of its columns.PartⅢ: The Women's Life and the comparative analysis of similar journals. The Women's Life is not only similar outstanding journals and has a full range of social questions the focus of report, concerns the exchange of life and emotion in Vientiane, highlighted the common good of humanity, is still running orientation, emotional expression, dissemination of results as well as the point of view of such concerns have their own personality characteristics. The formation of such personality characteristics, and its success is the management idea, the principle of advancing with the times of the journal, specific goal can not be separated from the leadership team.PartⅣ: The Women's Life, the main problems and countermeasures. "Women Living" The main problems are the spread of relatively monotonous part of the spread function is missing, obviously the tendency of entertainment, audience age and uneven urban and rural development and so on, thus the corresponding countermeasures and suggestions put forward, that is, the content of the publication new location, under the premise of adhering to the cultural connotation of the mass, the correct use of fashion culture, and rural consumer space excavation.