A Study On The Public Crisis Of Crisis In The Times Of Microblogging

With the continuous development of society, science and technology has improved continuously, the public access to information increasingly diverse, the emergence of the Internet has become the global emergence of a common information platform, microblogging, letters and other communication carriers, people who are has become a reporter, media may, one is called "self-media" era came into being, dramatically changed the communication between people, contact information.In recent years, frequent public emergencies, crises continue this series of tests the ability of public recognition, but a test of government departments to respond to the crisis response capabilities. Microblog fastest occupy positions in society is mainly transmitted, it convenient to participate in a variety of channels, allowing the public to more easily realize the sharing and exchange of information, especially the emergence of microblog government to build an information publishing, politics and people interactive platform to guide public opinion, it appears to expand the scope of popular participation in public affairs, this shift to the government to bring disruptive change, prompted the government to act in accordance with the public relations of the community need to be adjusted to strengthen the government microblog citizens property of the people, to mobilize the public to actively participate in public affairs, personal freedom of expression and communication through the network, on the basis of a rational debate on the powers of the public domain and policy critique, consensus, and ultimately achieve the supervision of state power and influence the purpose of the national public policy.In this paper, Jiangsu Province government microblog as the research object, using a combination of theoretical and empirical approach to government public relations as the theoretical basis of the propagation characteristics of microblog, microblog role in the government crisis public relations, select "Hanjiang release "" Jiangning Public Security online "and other outstanding government microblog Jiangsu Province as samples, study to explore how government agencies microblog government crisis public relations, suggested that the present government microblog problems and thus made the government to use government microblog method and countermeasures public relations crisis.