The Influence Of Virtual Society On Human 's Values ​​and The Guidance

The virtual society is a humanized areas in which people engaged in a variety of virtual cognition, virtual practice and virtual communication activities, and thus forming the relatively stable relationships. The formation of this field is not groundless, but along with the Internet technology and the popularization or development of the people in the network interactive activities. Today, it has entered the thousands of households, infiltrating into people’s life bit by bit. As a new social form,virtual society has produced profound influence, especially on human values more far-reaching and lasting.As a kind of social consciousness form,the value plays a immeasurable strength. In fact the virtual society is not a kaleidoscope, but a double-edged sword, which not only has its positive significance, but also has a negative connotation. The both influences of virtual social values are inevitable, but this does not mean that we can only stand by and no countermeasures. We should as far as possible to play the role of social and self body’s advantage,do their best to avoid the negative influence and guide people’s values in the context of the virtual society healthy and orderly.In order to explain the problem clearly, the article is divided into the following several parts.The first overview is the virtual social connotation, essence, characteristics and values’ connotation, nature, formation, there will be a good relationship between virtual society and human values.The second part tells us both positive effects and negative effects.Thirdly,we analyse the reasons of influence objectively espacially the negative effect.Finally,according to the reason,the author boldly proposes the correct guidance, hoping to promote the value of virtual context and then promote the people’s free and all-round development.