The Development Of "the Basketball Baby" In Chian And Studies On "the Basketball Baby" Excitation Effect Theory

The basketball cheering team in our country is an emerging demonstration project, along with China Basketball Association (CBA) with Chinese University Student Basketball Association((CUBA) the development, receives the human in our country to pay attention more and more, these basketball cheering team is called by the people"Tthe Basketball Baby"."The Basketball Baby"the development is quite late in our country, is at the initial stage. Compares with overseas"The Basketball Baby"also has the very big disparity. But is also at the deficient stage in the fundamental research aspect, the people to its essence, the present situation and the influencing factor understood not really, achievement"Basketball Baby"one of basic theories"Excitation Effect"core function, also had not obtained the full understanding. Therefore, this article attempts through comprehensive, system's research discusses our country"The Basketball Baby"the trend of development, the hope is"The Basketball Baby"the development provides the essential theory support, and favors"The Basketball Baby"in our country to develop fast continually.This article uses the literature material law, the expert investigation method, the questionnaire survey procedure, the mathematical method of average and the logical analytic method, right"Basketball Baby"the development and"the Excitation Effect"has conducted the comprehensive research. The findings indicated:Our country"The Basketball Baby"follows CUBA and CBA grows unceasingly, has the rich cultural connotation, is a basketball culture part; Our country"The Basketball Baby"the development is late, with overseas compares, regardless of it selects the raise, the organization to manage, the performance technique and to exaggerate aspects and so on athletic field atmosphere to have the very big disparity; The temporary forms a team the training and the contract-like cooperation, does not favor"The Basketball Baby"development and organization management and marketability operation;"The Basketball Baby"in basketball game's status, the function which as well as the audience serves to the sports event to the excitation effect understanding, Had not obtained the very good understanding.Develops our country"The Basketball Baby", must walk the professionalism and extra-curricular develops simultaneously the path which, the nationality and the internationalization unification, the government promotion and the market operation advance together, the be established association, the development competition, the enhancement performance quality, gives full play to its excitation effect, serves for the basketball sports event. Establishes"The Basketball Baby"perfectly the reserve personnel training mechanism, constructs CUBA to transport talented person's echelon to CBA, strengthens each kind of media the propaganda work, enhances"The Basketball Baby"the popularity, causes it better quicker development.