Tentative Research Of Countermeasure On The Crisis Public Relations Of Large-scale Sport Events In China

On nowadays society , the large-scale sports events are continuing without end , are acting as indispensable role in development of society and progress. Whose holds and operates the push effect being in the cards meeting produce a maximum to development of city successfully. Match thing success operates the premise holding as for be one of among them the most important condition , but ensure match thing safety being match then matter successfully. Face the match thing unexpected crisis event may happen ,how to answer crisis,our country how,to carry out successful crisis public relation ,be a nowadays and even popular the whole world problem.This research through using the literature methodology,the investigation visit law,the mathematical method of average,the logical analytic method as well as the case analytic method to our country large-scale sports event crisis public relations' present situation,the performance,classified,the existence question,the agent as well as the dealing with strategy has made the detailed research analysis. Especially separately to the audience and superintendent's questionnaire survey as well as to expert's interview compendium,had understood comprehensively our country large-scale sports event crisis public relations, have obtained the first material,has laid the full text foundation.The article passes the analysis to the crisis concept and the characteristic,classics case using enterprise , large-scale activity and large-scale abroad sports events crisis public relation for reference, the number inquiring into a questionnaire to two kind of director and audience manages and the method analysing ,wielding logical ,the event carries out classification and analysis on our country sports events crisis ,suggest that three effective kinds answer tactics to large-scale our country sports events crisis public relation specifically for large-scale our country sports events characteristic carries out corresponding public relation crisis theory and the go into putting into practice,Be that large-scale our country sports events crisis public relation precautionary measure ,emergency handle measure composing in reply measure coping with the aftermath ,be summed up as summing up out"the large-scale our country sports events crisis public relation model map".And before entire crisis public relation process being divided for crisis , last three process crisis , crisis, be incubation period , outburst scheduled time and convalecent stage three stages, and prompt set up "sports match thing crisis public relation organization organization ", the job managing concrete affair breaks up various crisis to going to one by one in process , part for specifically for crisis taking precautions against , emergency and cope with the aftermath adopting corresponding measure and, government department concerned charges in reality thereby beneficial to carrying out timely adjustment on measure from society in public feedback, to the crisis palm.The main body of a book is passed inquiring into the questionnaire and the interview, tactics has carried out a first step on large-scale our country sports match thing crisis public relation answering studying , has got up arrive at certain draw lessons effect to expect that the organization to large-scale our country sports match thing manages.