A Research On Chinese Government Strategy Of Crisis Management Based On The Public Psychology

With the accelerating pace of modernization,the fast deyelopment of globalization, crisis has been as normal state during social development.Crisis has brought about a series of negative psychology problem such as dreadful,anxiety.If these problems cannot be solved,therefore it would aggravate crisis to some extent,disturb the order of regular life of public,and bring about the society turbulence,even lead to a hopeless scene.Therefore,in the whole progress of government crisis management,the public mentality is an essential research point.Under the crisis condition,psychological research of public has great practical significance.The government would take different measures as crisis management aiming at the public psychology change in different periods.Through the research of the selected theme,we can rich further the theory of answering and management crisis,improve the validity of our government crisis management.The article analyzes the negative psychological effect existing in public crisis, conducts the administrative tactics aiming at public mentality at advance of the crisis and on the point of happening.The whole paper contains three parts namely except for preface and conclusion.Partâ… is "the statement of the related theory".This is a starting point of the study. This part briefly explains various definitions in academic from domestic and abroad. Then it classifies the public crisis into several kinds that which can be summed up five characteristics such as uncertainty,harmfulness,sociality and opportunity.Finally,it gives accurate definition on public mentality and government crisis.Partâ…¡is "the analysis of public psychology under crisis".This is core part of the whole paper.It firstly introduces the possible negative psychological mentality under the special condition and then analyzes the cause of negative psychology from personal mentality to group mentality.This article takes social psychology as theory base, combine lots of public crisis events as vividly examples,deeply analyzes main drive psychology to bring forth policies on crisis solving.Partâ…¢is "aiming at policy discussion of public psychology".This is another core part of the whole paper.Through analysis of the public psychology in Partâ…¡,this part proposes three strategies aiming at public psychology such as cognitive strategy,belief strategy and behavior strategy.The foundation of cognitive strategy takes the improvement skill of public crisis cognition and psychological quality as entry point.The foundation of belief strategy is based on government and public positive psychological covenant.The foundation of behavior strategy conducts the specific policy which should be taken in crisis events.The article proposes accessible policy up to public psychology, manifest people oriented as value orientation.In this paper,the main point of innovation in three aspects:(1) In unique research perspective.The article break through traditional research model,base on research perspective of public mentality,analyze public psychology,make administrative policy with public benefit for entry points.(2) In structure design perspective.The article follows three structures" basic concept-psychological analysis---policy research", propose the policy of government crisis treatment step by step,especially after analysis the negative psychological cause,have significant value for policy consultant.(3) In analysis methods perspective,the article takes social psychology as basic theory, combine crisis events from home and abroad,analyze deeply and accurately the negative cause in public crisis.