Research On The Legal Problems Of Direct Selling Enterprise Supervision

Direct Selling is a new type marketing way, it appears earliest in the US, including two types: Uni-level Marketing and Multi-level Marketing. Because of the characteristics of Multi-level Marketing, it is easily used as a tool to cheat money by illegal businessmen. Foreign countries have made relative laws against its harmfulness. Since Direct Selling entered our country in 1990, because it does not meet with our country present stage national condition, it went through the leading period, confusing period and prohibiting period successively. Nowadays, Direct Selling is coming into bloom. Though the Direct Selling Supervise Regulations and the Prohibiting Pyramid Selling Regulations has been enacted, because relative laws are not perfect, illegal Multi-level Marketing has caused more and more serious social problems. So, Chinese Direct Selling enterprise supervision has theoretical and practice value. This article consists of five chapters of follows:This article obtains from the analysis Direct Selling's basic concept, has carried on the discrimination to the related concept, elaborated the Direct Selling enterprise development survey and the tendency, have determined this article range of study. Afterward, the article has carried on the analysis from the legal science angle to the Direct Selling enterprise and Direct Selling distributor's legal obligations and the trading legal liability, has carried on the limits to the government supervision Direct Selling enterprise's related question. Take this as the guidance, the article to world each major country and the local Direct Selling enterprise supervision legislation, the concrete system and the profession autonomy standard carries on has studied. In the full text last part, first introduced our country Direct Selling enterprise supervision legal regime's present situation and the existence question, then proposed establishes our country Direct Selling enterprise supervision legal framework, consummates our country Direct Selling enterprise supervision legal regime's conception.