Research On Core Competitive Power Of The State-owed Commercial Bank In China

The state-owed commercial bank which is the main body of the banking of our country. Possesses a very important positions and is essential to the development of national economy and function of the security. After our country joining WTO, the branches of the foreign capital banks have already begun to set up in some coastal cities and the range which is dealt in will be expanded gradually, so banks' competition will be aggravated day by day. How core competitive power of promoting the state-owed commercial bank of our country is particularly outstanding and important.This thesis for Master's degree research which is on the basis of making investigations deeply and reading a large amount of documents and materials, explores and studies the theory of enterprises core competitive power and relevant theory and forms the basic frame of the state-owed commercial bank and index system of core competitive power analysis. Moreover, it compares the State-owed commercial bank with big 1000 banks in the world , the branches of foreign capital bank in china and the main commercial banks of a few developed countries and puts forward the advantages and deficiencies in realistic competitive power and potential competitive power of state-owed commercial bank of our country. Through the study on evolving course of the state-owed commercial bank of our country, the thesis has analysed it's history of the development and current situation, and has made a detailed analysis and evaluation of the environmental factors which have influence upon the core competitive power of the state-owed commercial bank, and then offered seven suggestions that promote the core competitive power of the state-run commercial bank: accelerating paces of the reform in the property right and managing mechanism transformation of the state-owed commercial bank; making innovations of service for strength and competing for high-quality customers; probing the ways of dealing with bad assets of the state-owed commercial bank; improving the marketing strategy of the state-owed commercial bank on the market; setting up the corporate culture according with the state-owed commercial bank; improving the bankers' quality; constructing the organization for the studying type in the state-owed commercial bank.