Management Strategy Research Of Power Cement Works

Competition between corporations is becoming intensive more and more while market economy is becoming developed grown. Especially in cement trade. In the intensive market competition, corporate strategic management is important very much. But Power cement works haven't researched its strategy until today.The article start from Power cement works' practical situation, through field survey of Power cement works, analysis of macro-economy, cement trade operation trend, situation of cement market in our province and main competitive match, find out the interior condition and exterior environment, interior advantages and existential main problem. Utilized Porter model theory, strategic colony analysis theory, and so on.Finally, put forward the strategy combination of joint-stock company project and focus on one point strategy, marketing strategy. So that all tasks of Power cement works can be operated smoothly by direction of strategic management.