The Influence Of The Accession To WTO On China Limousine Industry And Countermeasures Study

The auto industry is regarded as China's pillar industry and has a great important role in national economy,but the limousine industry is one of necessary strategy industries in national economy development. After many years' efforts,China auto industry has already a certain foundation and develops quickly. With China joining WTO and economy globalization developing,Chinese immature auto industry and limousine industry which is especially a focus in the negotiation of joining WTO will face serious challenges and scarce opportunities in future years.China auto industry has developed 43 years,comparing with overseas limousine industry,it has many disadvantages. The productio|| scale is uneconomical. The production is not centralized and repeated seriously. The R&D ability and the technique development level are low. The production rate of labor is also lowly,The production mode and management levels are inferior. The mode and system of marketing are unsound. The price and brand are not competition ability. Consume environment is not adaptive etc.Certainly,China limousine industry also has many advantages. China limousine industry has already a certain foundation and has post-advantages. Marketing network is sound and service system is perfect. The local market is enormous. The cost of labor force is lowly. The whole level of manufacturing industry is stronger etc.In 1986,Chinese government brought formally forward the application that China decided to join GATT as a founder of GATT. With successively 15 years' hard negotiation,China has joined the WTO on November 10 2001 .The WTO is a multilateral trade organization including goods trading,service trading,relevant trades with investment and the right of knowledge etc. It not only benefits the development of the world economy and trade,but also promotes the allocation and utilization of world resources,and is beneficial to sustaining and stable development of world economy. After joining WTO,China will have to obey basic principle and rule of WTO. China limousine industry will suffer enormous challenges focused onlowering the tariff,cancel non-tariff barracks,open the car service trade etc. Therefore,if wanting to occupy the parts of the drastic international limousine industry market,China limousine industry must hold tight the opportunities and do farsighted efforts.This article analyzes in detail China limousine industry's strength,weakness,opportunity and threat of the accession to WTO,successively brings forth several significant development strategy on the development of limousine industry and proceeds detailed researches and proofs. These development strategies include household-use and economic type limousine development strategy,three greatest auto groups strategy,layout strategy along the railway line and main river,international limousine brand develop strategy,marketing and after-sales service strategy,technology innovation strategy,components development strategy.Of course,China limousine industry develops under directive guidance and management of China government. China government has a decisive role in the development of china limousine industry. After china joining WTO,China government should provide China limousine industry with advantageous development environment and continues to guide. What development environment the government should provide and what interference policy the government should implement are also studied in detail in this article.