Festival Of Culture Affect On Jewelry Design

Under the impact of commercial flood tide, the cultural mark connotation which belongs to holiday has yielded marketing mark which used in the business. However simultaneously, the expending of consume is more advantageous to the traditional festival development, it has poured the new vitality into the traditional festival. Commercialization evolution is a kind of reconstruction and the advancement of the traditional festival. It had exactly reflected the importance of transformation which related to inheriting the traditional festivals.Each holidav unceasingly enriches its connotation during the transformation. The injection of commercial element is precisely enriching of traditional festival. Holidav culture, as one of essential elements of people's daily life, even more promoting people's pursuing of holiday.As consumption, iewel is always customers'favorite during holiday promotion, "to select and purchase a new iewelrv for oneself in the holidav" has gradually become a new concept of most women in metropolis. Nowadays, we've advanced a societv with higher level of material. People also pay more and more attention to the self-comfort and the pursuing of spiritual civilization. It is savs that iewelrv is the rich symbol of material civilization, then the development of designing iewelrv has become more and more important and take up an principal position as one of modern spirit civilization representatives. People regard more connotation value of iewelrv means that people have more energy to feel the life appeal in today's rich materialized society. This also makes way for the development of jewelry design under holiday culture.In China, the festivals which mostlv accepted by people are legal holidays, but in culture accept, there are also foreign festivals and traditional festivals which are welcomed and having developed effects. There are mainlv:New Year's Day. Spring Festival. Lantern Festival, valentine day. International Working Women's Day. Mother's Day. Father's Day. seventh evenings. Christmas day and so on. These holidavs are leading the expense, and its inherent cultural connotation is what people selects and purchases iewelrv's guidance regarding to the holiday. when purchasing iewelrv has already become an essential part of women in metropolis:when purchasing iewelrv has alreadv become one thing to please one's own:more people concentrate on the new design ones when select and purchase iewelry. at this moment, it reauests the designer to provide the heterogeneity correspondence iewelrv design content, from this drew out new exploration of the holiday jewelry culture.During the exploration process, it is not difficult to find that modern jewelry design has closed up gradually to each holiday's definition, the rising of national culture has provided the full design carrier for it, it has also expanded the original design thought and lead designing to cultural element. Thus when we are exploring the meanings of jewelry design, we found that cultural definition is precisely the concept system of jewelry design.