Cultural Reconsideration On Blog "Hooligan" Utterance

Taking the"hooligan"utterance as the initial point of my researches, this paper proposes the cultural reconsideration on the"hooligan"utterance by expatiating upon its generalized connotation and its features with emphasis on its three essential factors.Following the introduction of its generalized definition, origin, and features, its three elements are pointed out: sex Language,"Cool"cyber language and dirty language and analyzes it with the theories of post modernism, popular culture, consumerism and deconstruction in relatively systematic way. At the same time, this paper attempts to analyze its present situation with the view of culture and case studies to further explore the reasons of its origin. Using the cultural rethinking under the background of the market economy, the existing problems are realized as following, the influence on the main ideology, severe lack of the depth on word power and the deficiency of moral responsibilities. Finally, the paper proposes the constructive conception on its future development by analyzing the root of those problems.