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The Study On Language Of Vision In Graphic Design

Posted on:2007-08-17Degree:MasterType:Thesis
Country:ChinaCandidate:Z Y SuFull Text:PDF
GTID:2155360185954161Subject:Fine Arts
Abstract/Summary:PDF Full Text Request
In this article,it studys systematicly on visual language of graphic design ,which comes from the graphic design of the visual language of symbols identity, the visual language performance, the "extreme language" and the visual language and design of information dissemination . Apart from the Introduction and Conclusion, it can be divided into six sections, in which part two, part three, part five, part six are the main points of this article.Chapter I discusses the visual language overview of graphic design,which mainly introduces the origion of "language of vision" and the basic characteristics of the visual language. Chapter II depicts the symbolization characteristics of the visual language design. First,this chapter introduces semeiology and the basic meaning of symbols as well as the type and level of visual language .Second, it categrizes visual language symbols--image and letter symbols.At last,it analyses interpretation of language visual symbols and transmission .Chapter III discusses the visual language performance .Including some designs, it discusses the visual language performance from three aspects of the text, color and graphics .Chapter IV depicts the "extreme language" of the visual language .It mainly analyses "extreme language" from two aspects of color and form . And in this chapter, it states the relationship of "extreme language" and visual psychology as well as the design and application of rules .Chapter V depicts the dissemination of visual language and design information .It discusses the meanings of design information and it's basic characteristics .At the same time, it mainly depicts the relationships between rational usuages of visual language and the effective dissemination of design information ,it also depicts the fundamentals of design information dissemination. Chapter VI states the visual language of modern thought of the graphic design . Starting from status of Chinese graphic design ,it analyses the behavior of the national design...
Keywords/Search Tags:Language of vision Symbolisation, Design Information, Dissemination, Nationalization, Integration
PDF Full Text Request
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