The Speciality Of Associative Memory Of Stranger's Face And Name

Remembering the name of a stranger, especially being introduced by someone for the first time, is an important social interaction task. It' s particularly difficult to acquire an association between a name and a face because names and faces are inherently unrelated.The present study, by comparing the associative memory between novel scenes' pictures-places' names and novel face-names, using the random point-chart and the collocation of meaningless syllablesseparated the three memory components----memory for face, memory for nameand memory for name-face associations. The result shows that it was more difficult to acquire the associative memory of novel faces and names, than to have that of the novel scenes and places, and only by repeating learning more times could a person get 100% correct rate. Moreover, the results of the related ERP Experiments implied that two categories of associations also show cognificant different brain-waves. There were significant more negative waves relevant to association tasks than that relevant to scenes -places' names tasks in term of N170, but there was no difference attheir respective picture-memory alone of N170. Therefore, we can draw the conclusion that the speciality of associate memory of stranger' s face and name is one of the main reasons to explain why it is difficult to memorize strangers.