Comparing Study Between Simple Concepts Of Craft And Idea Of Design In Post-industrial Society

In the proccss of studying west theory and history of design, in thc proccss of using overseas design method for reference., we find that lots of theories thinking and orientation of west modern design happen to have the same view with our country traditional demiurgic idea. Therefore, it has very important practical or immediate significance that we scan tradition of our country technics culture over again.Chinese simple concept of craft is prime of Chinese traditional design thinking, whose upmost idealityis " Harmonization of nature and human", it deem that we should Keep symbiosis and harmonization between nature and human. In the same time , it emphasizes harmony and human morality spirit. Above-mentioned thought accord with lots of advanced culture in post-industrial era, such as emphasis on continuable development, humanity design and ecological design, etc.Chinese simple concept of craft remain with profound Chinese national demiurgic civilization., gestated in the writing about ancient civilization thought, contained in national consciousness, it is cultural amass of Chinese nation since thousands of years. In the face of series of environment and social problem that Material civilization development brought about in post -industrial era, human should attach importance to cultural value of simple concept of craft. We believe that it will certainly produce out more and more intense cultural effect., with ceaselessness studying to simple concept of craft.In order to excavating out valuable demiurgic culture idea really, In paper I will compare and study Chinese and Western culture of design from aspect such as thought basis, concept system, fundamental characteristic, through comparing and analyzing, discuss their universality and individuality respectively. I will try my best to excavating out demiurgic idea with modern and future value ,which provides beneficial reference for contemporary industrial design theory studies, makes future industrial design gain the new enlightenment unceasingly.