Research On City Cluster Symbolized Visual Image Of Changsha-Zhuzhou-Xiangtan

This subject "Research on City Cluster Symbolized Visual Image of Changsha-Zhuzhou-Xiangtan" is an important part of my mentor's research: "City Visualize Brand Research-City Cluster Visualize Stratagem Research of Changsha-Zhuzhou-Xiangtan". The author brought forward the brand new concept "City Symbolized Visualize Image" for the first time. This article unified the correlation discipline from the visual Communication design angle to carry on the overlapping discussion to the city symbolized visual image. Moreover, combining the theory and the practical, significantly discussed the development of city cluster symbolized visual image design of Changsha-Zhuzhou-Xiangtan. Expressing its spirit, the city cluster characteristic and the strategic plan through the visual form, promotes its city cluster image and the city cluster competitive power.The city symbolized visual image is the city's spirit, political, cultural, economical, and overall image concentration; it is one kind of vision expression form of the city's strategy plan, the city characteristic and the city individuality. Portraying the city symbolized visual image, the goal is the city hoped portrays the image in the social public through to have the plan conformity and the visual essential factor promotion, demonstrates for the society the public, but is different with other cities. At the same time, it also is the city intrinsic essence external performance, taking city set symbol as core of a series of visual image.The Changsha-Zhuzhou-Xiangtan is an emerging urban cluster, portraying the city symbolic vision image is promoting the Changsha-Zhuzhou-Xiangtan city cluster visualize brand the essential condition. This article carried on to the Changsha-Zhuzhou-Xiangtan city cluster symbolized visual image development, found the problem from the present situation, and unified the Changsha-Zhuzhou-Xiangtan urban cluster of the actual situation, summarized "the Changsha-Zhuzhou-Xiangtan visual brand which the Changsha-Zhuzhou-Xiangtan city cluster symbolic vision image mold localization--making was characteristic" and "persists 'take the human as central', 'take the nature as this' design idea", but also had the principle—(1)Conforming to the Changsha-Zhuzhou-Xiangtan city cluster strategic plan; (2)Manifesting the Changsha-Zhuzhou-Xiangtan city cluster spirit; (3)Favoring the Changsha-Zhuzhou-Xiangtan city cluster image the dissemination; (4)Satisfying the public the esthetic demand. Finally, put forward the related proposal to the molding of Changsha-Zhuzhou-Xiangtan city cluster symbolized visual image.