| With the deepening of reform and opening in China, Chinese entered the era of consumption, and is the formation of a new pattern of consumption led. In modern society, the commercial activities of the commercial environment-- necessary place, are constantly change with. In modern society, the business environment has not only played the role of consumer sites, and has become the most important in the social life of public places. The business environment is not only reflects the level of economic development, is the embodiment of alienation and humanism of city culture. A good business environment of space, can become the city life stage background, more can become the glue between the community and the community "". Therefore, study on the commercial environment design system has become we need to reflect on the topic.This paper is mainly from the perspective of culture in-depth study of commercial street environment color, through the different regional culture, national culture, social customs, different brands have different consumer culture and consumer age, sex, social income, other levels to specific analysis the influence which brings to the commercial district cultural environment color, the purpose is to hope that through the research on culture to a better understanding of the commercial district environment, exploration for the commercial district environmental color design method taking culture as the guidance, make the commercial block formed their own unique characteristics, become the city image representative, into people’s heart. |
