Constructing Tourism Interpretation System For Forest Parks From The Perspective Of E Cological Culture

Under the background that forest tourism injects vigor and vitality into modern forestry construction,the economic value of forest ecosystem is realized in China.However,forest scenic construction still remained mostly at the initial stage,emphasizing the development but ignoring tourists' destruction of resources.Interpretation is essential in the transition from protection to conservation and minimizing tourists' impact on the ecological environment.Therefore,this study establishes a tourism interpretation system for forest parks from the approach of ecological culture,and investigate the internal rules of the system.Contents and conclusions of this paper are as follows:1.Target dimensions and components of tourism interpretation system for forest parkOn the premise of explaining interpretive attributes of forest tourism interpretation,we put forward goals for forest park tourism interpretation in line with the connotation of ecological culture;and analyze the components of tourism interpretation system for forest park.The research findings show that:(1)The goals of tourism interpretation system for forest park derive ecological aesthetic pleasure and cultivate ecological ethics.(2)The components of tourism interpretation system for forest park include interpretation source,interpretation audience,interpretation object and interpretation carrier,wherein the interpretation carrier can be subdivided into human-computer system,human-object system,human-human system.2.The model kernel and utility factors of tourism interpretation system for forest parkFor fulfiling the above-mentioned goals,this study clarifies the logical relationship between the concepts and structural variables in tourism interpretation system for forest park,With experience as the core category,we select psychology,aesthetics,and communication theory as our research lineages to explore the mechanism shaping tourists' optimal ecological experience.By learning from the planning model of SMRM interpretation system,we identify the mode kernel and utility factors of tourism interpretation system for forest park.The research findings are:(1)Psychological perception and environment collaboratively shape forest tourists optimal ecological experience.(2)A comprehensive tourism interpretation system for forest park should involve interpretation objectives,interpretation audience,interpretation process,interpretation effects.(3)The utility factors of tourism interpretation system for forest park are interpretation text,interpretation mediaand interpretation order.3.The development of construction scale of tourism interpretation system for forest park and an empirical researchAccording to the concept operation of tourism interpretation system for forest park,we design a construction scale of forest park interpretation system constructed by a two-stage pre-survey data analysis and focus interview.Based on the questionnaire data from Canada Banff National Park and China Zhangjiajie National Forest Park,we validate the conceptual model assumptions and provide a data support for the system.The research finds that:(1)The construction scale of tourism interpretation system for forest park includes the following five dimensions: the importance of interpretation,interpretation text,interpretation medium,interpretation order.These dimensions have a good structural reliability and validity.(2)Both Chinese and western forest tourists have a significant positive effect on the five dimensions.(3)Both Chinese and western forest tourists are not affected by structural features in terms of viewing thinking,interpretation sentence,and interpretation style preferences,but they are different in their preferences.(4)Both Chinese and western forest tourists' choice are made among three categories of media,these three categories are human-machine,human-objects and human-human.These three categories are significantly different from each other,and there are differences in terms of their preference order.(5)Both Chinese and western forest tourists have the same feedback on the interpretation order.(6)Both Chinese and western forest tourists have positive impact attitudes on ecological knowledge,experience and behavior;Forest park tourism interpretation have positive impact on both Chinese and western tourists' ecological knowledge,experience,attitude and behavior;both Chinese and western forest tourists' ecological knowledge,experience,attitude and behavior have a significant positive effect on tourism interpretation system.4.Pattern and implementation methods of tourism interpretation system for forest parkFirstly,we use system theory to clarify the operation mechanism of constructing tourism interpretation system for forest park.Secondly,we will put the theory into an empirical analysis of utility factors and make a comparison between Chinese and western tourists.Finally,by following the process of ecological behavior,we propose a common model and implementation method of building China forest tourism interpretation system.The research shows that:(1)The layered positioning model of tourism interpretation system for forest park are double experience logics,chain gradient effect,and genius loci.(2)The implementation methods of tourism interpretation system for forest park include the information intervention of ecological field-shaped configuration information intervention,cognitive and moral evolution of ecological interaction and awakening effect of ecological experience.