Research On The Innovation Of Ideological And Political Education Of College Students In The New Media Era

In the critical period of building a well-off society in an all-round way,and at a time when the development of media science and technology subverting the human way of life.Doing a good job in the college students in the new media era,which is not only necessary to recognize the realistic changes in the practice,but also to clarify the theoretical basis and methodological mechanism of ideological and political education for college students in the era of fresh media.In order to study this problem,we first need to understand the development characteristics and specific connotation of the current new media,and also need to be familiar with the development characteristics of the ideological and political education of college students in this era,and on this basis,we need to sum up the opportunities and challenges brought about by the ideological and political education of college students in the new media era.Therefore,on the basis of dialectically thinking about the advantages and disadvantages of new media for college students' ideological and political education,this paper further makes innovative research on college students' ideological and political education in theory,method and practice.The first chapter of this paper combs the basic situation of the development of new media,as well as the current academic circles on the division of new media and the scope of new media referred to in this paper.In this chapter,the basic characteristics of the new media are summarized,as well as the various effects on the formation of the basic ideas of college students' ideological and political education.The second chapter expounds the basic situation of the current new media era.This paper reviews the important role played by ideological and political education in each important period of the Communist Party of China,and also explains the realistic situation and practical problems to be solved in the current situation of ideological and political education for college studentsin the environment of rapid development of domestic,international and technical conditions.Secondly,it analyzes and discusses several philosophical problems that need to be clarified before studying the ideological and political education of college students in the new media era.The paper holds that the information,environment and times of the ‘changeful' in the new media age must take into account the core and position of the ‘constant'.The‘new' things and ‘new' information brought about by new media technology are not completely valuable and true to the ideological and political education.While the new media brings convenience,it is also necessary to criticize inheritance and rational trade-off.For the emergence of multi-culture and ‘global value' in the new media platform,it is not only the impact and the opposite to our national culture,but also to learn in the comparison and integration with the multi-culture,to promote the development of the national culture.To a certain extent,it is more beneficial to the effectiveness.New media is a new media based on network technology.Therefore,the current use of the Internet and the network use of Chinese college students in recent years must be understood clearly.In the third chapter,the author selected the more authoritative and comprehensive survey results in the field,to show the college students as the important group of the netizens,the time of the Internet,quantity,the content of the people's attention and their main purpose.The result shows that,while the college students have a more rational online attitude,they still need the relevant norms and guidance of the ideological and political education in the aspects of the internet time,the independent thinking ability,the entertainment tendency and so on.It can be seen that the new media has brought an opportunity,which has expanded the content and subject,and the mass of information becomes the database.At the same time,college students and some individual users of new media,who could only be regarded as the audience,have also become an important voice affecting public opinion and virtually become the main body of ideological and political education.At the same time,the new media enriches the carrier of the ideological and political education.In the new media era,ideologicaland political education of college students becomes more immediate in the new media.Because of the intervention and blessing of the new media,ideological and political educators are more able to understand the ideological dynamics of college students in a timely manner,and also have the opportunity to interact with college students through the new media platform.And can use the new media technology to obtain the individual students' dynamics and the information more easily.The convenience brought by these new media not only makes the new media intervene as a carrier and tool,but also can influence and change the thinking mode of ideological and political educators by connecting,integrating and paying attention to the ‘new media thinking' of the audience.Opportunity is challenge.The new media brings challenges to the ideological and political education of college students.The massive information of the new media platform distracts the attraction of ideological and political classroom and teachers to college students,so that teachers are no longer the only subject.The educators must re-establish persuasion and majesty by catching up with students' new media consciousness and new media literacy.The fourth chapter expounds the theoretical study of this text in the new media era.The study of theory must adhere to the class stand,basic viewpoint and methodology of Marxism.Straightening out this principle is the basis of exploring and studying this text in the new media era.With the influence of new media on the global economy and various fields of life,the traditional concept of ideological and political education has been difficult to adapt to the requirements of economic and social development in the new era.Only by innovating from the aspects of subject view,goal view,task view,quality view,value view and so on,can the education receive the expected actual effect.The fifth chapter expounds the research of the method of this text.The article believes that the production and development of everything must go through a process.The old method is accompanied by the formation of the new method,the development until the improvement and the recession,theatrophy to the disappearance,this is the process of development about the new and the old methods.The ideological and political education of college students in the new media age is no exception.Although there are still different opinions on the meaning and classification in academic circles,the innovation of ideological and political education methods can not stop,especially with the development of new media and the change of social and economic environment,the thinking,life,learning networking and data trend of college students pose severe challenges.This text under the new technology environment can no longer adapt to the changes and requirements of the new situation.Therefore,in order to continue to maintain the vitality of ideological and political education,we must adhere to the principle of timeliness,the principle of governing essence,the principle of comprehensiveness,the principle of preference and the principle of differential treatment on the basis of inheriting the tradition,and devote ourselves to the guidance,infiltration,activity,restraint,innovative research of evaluation mechanism and dialectical use of various methods.The sixth chapter expounds the practical research of this text in the new media era.The development of new media is not only the progress of science and technology,it has a profound impact on the development of human society and the layout of international competition,but also indirectly indicates that ideological and political education needs to be carefully positioned and re-examined and judged in the process of practice.The practice is the most closely combined with the pace of the times,and it is also the first part to reflect the characteristics of the times in ideological and political education.It is a bridge between theory and actual effect.Only in the process of practice,it is a two-way communication channel between ideological and political educators and college students.Only practice can complete the goal of ideological and political education and realize the value.We must pay attention to,analyze and judge the ability and characteristics of the current popular new media platform to lead public opinion,college students freely discuss,disseminate information,express their views on this kind of platform,sum up and innovate the means,we can start with telling Chinese stories and carrying forward traditional culture.At the same time,the development of new media technology has a profound influence on the literature,literature and art,entertainment,economy and ecology of college students.Only on the basis of the actual and media background of the change of the college students,it is necessary to constantly explore and innovate the practical experience suitable for the new media environment and the change of the college students' thought.