| Danang city is the economic,cultural,educational,scientific and technological center of the central region of Vietnam.With the strategic advantage,Danang has always promoted its role with constant efforts to build and develop the city,especially to build its tourism industry for becoming the key economic sector of the city.One of the breakthroughs is that Danang has been and will fully promote the potential to develop various types of sports activities,such as organizing beach sports on sand,water sports and sea sports in the air.All the natural conditions are favorable for Danang's develop into a fabulous tourism destination.However,the efficiency of the organization for the type of beach sports tourism and services for the tourists in the city of Danang have not met the needs of recreation and entertainment.Currently,Danang does not have a development strategy combining tourism with beach sports.The purpose of the study is to evaluate the status of beach sports tourism in Dagang city and to formulate a development strategy for beach sports tourism in Danang city.The research results will be used as one of the scientific theories and practical foundations for the direct service of beach sports tourism development in Danang city.It contributes to the economic and social development of Vietnam,especially Danang,and also provides a basis for the implementation of policies for implementing sports and tourism management agencies in Vietnam.This paper adopts routine methods of physical education research such as: literature data method,questionnaire survey method,expert interview method,prediction method and mathematical statistics method.Conclusion as below: Tourism has become a trademark for both domestic and foreign tourists in Danang.The current development of sports and tourism in Danang is particularly rich and diverse.It requires rational and effective development.However,there are many problems in the development of beach sports tourism.The development status of beach sports tourism in Dagang is not in line with its own potential,tourism development direction planning and proposition.Danang city sports tourism development strategy goal 2025 outlook in 2030,specific objectives have been put forward.Based on the development and full use of the unique advantages of beach and the cultural features of Danang city,two beach sports tourism centers will be invested and built;development of beach sports tourism space and products.The strategy is to use divisional and detailed planning management and implementation to promote investment promotion,so as to effectively and stably develop beach sports tourism and build Danang city into a national international sports tourism destination.Objectives to implement the development of beach sports tourism strategy in Danang city.This paper proposes the following 10 effective measures:(1)Promote the role and significance of beach sports tourism;(2)Formulate mechanisms,policies and statutory basis for the development of beach sports tourism;(3)Formulate plans,plans and organization and management of implementation strategies;(4)Invest in and build beach sports tourism infrastructure and equipment;(5)Develop beach sports tourism human resources;(6)Develop alternative beach sports programs;7)Improve the quality of beach sports tourism services;(8)Promote and strengthen domestic and international cooperation to develop beach sports tourism;(9)Develop socialized beach sports tourism;(10)Under construction,environmental protection and coping the development of beach sports tourism based on climate change.The above series of measures will scientifically develop the orientation plan for beach sports tourism in Danang,and will make Danang a national tourist resort with the strongest development of beach sports tourism and the first choice for international tourists. |
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