The Ideological Origin And Realistic Construction Of The Discourse Power Of Mainstream Values In Contemporary China

The mainstream values in contemporary China are the values of socialism with Chinese characteristics and have distinct levels.The mainstream values in contemporary China have three levels:ultimate value goal,core values and basic values.The ultimate value goal is to realize the free and all-round development of human beings.The core values are the 24 words which are summarized by the Chinese Communist Party's eighteenth Congress.The basic values are related to the political,economic,cultural,social,ecological and other specific areas of values.The discourse power is a hot issue in the current academic circles,which can be understood from two aspects:right and power.For the ideology and values,the so-called discourse power is more emphasis on a kind of power.The discourse power is composed of many factors,such as the subject of discourse,the content of discourse,the mode of discourse,the spread of discourse and the effect of discourse.The discourse power of the mainstream values in contemporary China can be understood as a kind of power.The discourse power of the mainstream values in contemporary China can be understood as a kind of power.The discourse subject follows certain principles and strengthens the construction of discourse content,mode of discourse,discourse communication and discourse effect in order to promote the effective dissemination of discourse.In this way,the mainstream values can not only lead the domestic public opinion,but also enhance the international influence.Since the reform and opening up,China has made remarkable achievements in economic construction and has become the world's second largest economy after the United States.The discourse power is gradually emerging.However,in the field of ideology and values,the hegemony of the western society has been dominated by the west.This situation has not fundamentally changed.The US led western developed countries always use discourse hegemony dominated to export their so-called"universal values",especially for China.It has posed a huge threat to China's socialist mainstream ideology.In order to maintain and consolidate the mainstream ideology of socialism,we must strive to enhance the discourse power of the mainstream values in contemporary China.The mainstream values in contemporary China reflect the values of socialism with Chinese characteristics.Therefore,in order to have a more in-depth study of the discourse power of the mainstream values in contemporary China,it is necessary to carry out traceable work.Marxism classic writers had not explicitly put forward the concept of discourse power of mainstream values,but their writings,literature and related discussion contain some ideas about them.These ideas can give Chinese discourse construction great inspiration.Marx and Engels believed that the ruling class and the ideological and theoretical workers should be the main subject of mainstream values discourse power construction.The mainstream values discourse power constructino must pay attention to the communication problem,but also pay attention to enhance the persuasiveness.Lenin and Stalin inherited and developed the though about mainstream values discourse power of Marx and Engels.Lenin believed that "Instillation method " were an effective means to realize the mainstream values discourse power.For the spread of the mainstream values discourse,Lenin believed that we must pay attention to the popularization of expression.In addition,Lenin also believed that constantly reinforce the material basis was a strong guarantee to achieve and enhance the discourse power of mainstream values.Lenin also believed that the use of diversification was an important way to achieve and enhance the discourse power of the mainstream values.After Lenin's death,Stalin became the successor of Mr.Lenin.Stalin had many ideas on how to consolidate and enhance the discourse power of mainstream values.He thought that we must attach great importance to improving the quality and ability of Party and government cadres.Besides,he also believed that we must promote the:innovation of Marxism,strengthen the education of ideals and beliefs of the Communist Youth,accelerate economic development,and actively promote the realization of the goal of common prosperity.The leaders of the Communist Party Chinese inherited and developed the basic ideas of Marx,Engels Lenin,Stalin and other classical writers of Marxism about the discourse power of the mainstream values.The discourse power of the mainstream values thought has been further enriched.Paying attention to struggle against all kinds of anti-Marxist ideologies,striving to achieve the fundamental interests of the people,holding that mass media plays an important role in the dissemination of mainstream values were the basic idea of Mao Zedong discourse power of the mainstream discourse.Adhering to the Marxism of the guiding ideology,vigorously developing the productive forces,improving the people's living standards,adhering to the "common prosperity" as an important discourse theme of discourse power of mainstream values,firmly opposing to western bourgeois liberalization,strengthening the effective propaganda of mainstream values discourse formed the basic point of Deng Xiaoping about the discourse power of mainstream values.Adhering to and developing Marxism,consolidating and expanding the position of public opinion,making the people strengthen the common ideal and belief of socialism constituted Jiang Zemin's basic thought about the discourse power of the mainstream values.Adhering to the people-oriented principle,building the socialist core value system and promoting the popularization of Marxism constituted the main content of Hu Jintao about the discourse power of the mainstream.believing that the promotion of the discourse power of the mainstream values closely related to the realization of the Chinese dream,attaching importance to new media,paying attention to comprehensively deepen reform constituted the basic thought of the new central collective leadership of the party with Xi Jinping as the core about the discourse power of the mainstream values.It can be seen that the classical writers of Marxism and the Chinese Communists have very rich ideas about the discourse power of the mainstream values,which are conducive to the construction of the discourse power of the mainstream values in contemporary China.In order to effectively construct the discourse power of the mainstream values in contemporary China,we must rationally analyze the challenges faced by the discourse power construction of the current mainstream values.These challenges are very serious,both international challenges,domestic challenges,as well as the plight of their own.At present,the field of international values shows the hegemony of western discourse.Besides,the international communist movement is at a low ebb now.The scientific nature of Marxism is questioned.Western countries actively spread and penetration western values rely on the dominant advantages of network control.These constitute the major international challenges.In the period of social transformation,the interest differentiation is very serious.At present,diversified social thoughts are also developing.Chinese traditional culture has not been able to realize the modern transformation.These are major domestic challenges.The main subject of the discourse is not fully developed.The innovation of discourse content is not enough.The expression of discourse needs to be optimized.The spread of discourse needs to be strengthened.These are the main manifestations of own difficulties.The construction of the mainstream values discourse power in contemporary China is very important.It not only helps to enhance the cultural soft power of our country,but also helps to strengthen the effective counter attack on the western discourse hegemony in the field of values.Besides,it makes the people firmly believe in the Marxism.However,construction is not chaotic.It must be based on certain principles.There are three basic principles.Combining theory with practice,inheritance and innovation,reference and critical transcendence are main principles of the mainstream values discourse power construction in contemporary China.After defining the specific principles of the construction of the discourse power of the mainstream values in contemporary China,it is necessary to put forward a feasible path.Since the discourse power is a component of many elements,therefore,in order to improve the effectiveness of the construction of the discourse power of mainstream values,we must start from the specific elements.First,we should pay attention to the development of the discourse subject.The main basis of the formation of the discourse subject is cultivation of self-confidence about values.The key to the development of the discourse subject is to strengthen the positive interaction between the subjects and realize the value from the self-confidence to the sense of self.Second,we must strengthen the innovation of discourse content.We should strive to create more new concepts,new categories and new expressions.what is more,we also need to construct a discourse system of mainstream values in contemporary China.Besides,we should also make a reasonable interpretation of the discourse content so as to consolidate the innovation of discourse content.Third,we should optimize the mode of the mainstream values discourse in contemporary China.We must change from the traditional political propaganda style to the style which focus on the combination of politics,public and academic.We should not only pay attention to the style of grand narrative,but also pay attention to the style of concrete and perceptive.We should not only pay attention to the style of authoritative,but also pay attention to the style of equal dialogue and communication.Besides,we must strengthen the construction of the international expression about discourse and promote the connection between Chinese discourse and world discourse.Fourth,we must strengthen the dissemination of mainstream values discourse in contemporary China.We must strengthen the dissemination and application of new media.What is more,we also need io promote the integration of new media and traditional media.In addition,we also need to actively promote the use of international conferences,cultural institutions and organizations,as well as foreign aid programs to promote the spread of discourse.Fifth,we must also pay attention to the evaluation and feedback of the mainstream values discourse effect in contemporary China.We need to choose the appropriate evaluation subject.Again,we should combine the authoritative evaluation activities with the public evaluation activities.Besides,we need to establish an objective evaluation criteria to evaluate the effect of discourse scientifically.Moreover,we should establish relevant feedback systems and optimize the information feedback platforms.