| During thousands years development of human being civilization, integrity is one of the basic elements in moral and culture field that runs the society. Meanwhile lacking of integrity now is a serious social problem during the transitional period in our country. This article is facing the problem, digging the whole process systematically since Reform and Opening, studying how mass media works and what it makes.The Social Constructionist Perspective Theory is the new angle of view. Phenomenon exists objectively while what is the social problem and the nature of the problem are constructed. The scholars found out that the nature of phenomenon is re-construction continuously. Although many social powers involved, mass media, government and professionals make it different. They represent variety people to construct the society problem. Constructionist theory emphasis that who they represent, how to construct and by what to construct.This article analysis the process how china dealing with integrity problem and re-construct integrity problem into four parts those are public focus, topic summarize, public opinion motivation and countermeasure action. The article inspects the interaction relationship among three fields, the media field, the policy field and the academic field, as well as the working rules.During Public Focus period, media is the most active field. It starts the Public Focus on integrity by series of reports, reminding more people realize the existence of the problem. At that time, policy positions in pre-decision, the beginning of the policy process and government tries to find out the solution. Academic follows with the theory study.During topic summarize period, stylization and definition in academic field defines the concept and concept system of integrity. Policy noticed the nature of the problem, explored the path to solve the problem, and push the policy to solve the problem together with the other society managements. Media expresses concept by its own tools.During public opinion motivation period, media takes the main role. It influences people’s idea by reports, and motivates people to take part in the solution process. Parts of policy work, accompany with media. It prepares the environment for the coming of the policy and adjusts people’s psychology prospect and commitment. Academic field communicates the defined problem, transfers the academic problem to reality and conduct policy discussion, even the science preparation for coming of the policy.During countermeasure action period, policy is the most active field. The policies appointed to solve the problem emerge massively and systematically. Media makes the environment, provides the platform of feedback and suggestion and remotes the policy, evaluates and supervises the policy along with others. Academic field proceeds theory study which is directed by policy and communicate the research reports by magazine and mass media. Evaluating policy, studying countermeasure action and influencing the process of the policy, academic field solves the academic problem and verifies the effectiveness of the theory.With the view of the social constructionist perspective theory, the article discusses the essence, the elements and the process of the constructing integrity problems. This study provides a new theoretical perspective of integrity problems and opens a new research way. This article re-construct integrity problem into four parts those are public focus, topic summarize, public opinion motivation and countermeasure action. The article inspects the interaction relationship among three fields, the media field, the policy field and the academic field, as well as the working rules and more studies the role, the function and the position of the mass media field from this angle. This article not only uses documentary method, unstructured interview, case study, but also sampling analyses the three samples of the mass media, the policy and the academic,comprehensive using the research methods. |
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